Innovation Management; Goffin Keith, Mitchell Rick; 2010
2 säljare

Innovation Management Upplaga 2

av Goffin Keith, Mitchell Rick
Managing innovation is a challenge in any organization and demands a wide range of skills. How can you judge whether your department or company is as innovative as it could be? And if it isn't, what can you do and where do you start? Innovation Management begins by separating innovation into five interlocking topics: The Innovation Pentathlon. Using this framework, the authors present the best insights from theory and practice for each topic, together with a variety of tools that can be used to boost performance. Students will value the clear coverage of the academic background and managers will benefit from the 75 case studies that illustrate real-world outcomes. Key Features: - Complete and authoritative coverage of the academic background - Easy-to-follow structure based on The Innovation Pentathlon - Indispensable practical tools and examples - Illustrated with 75 case studies from international organizations, covering both service and manufacturing issues - Web site with additional material for teachers and students - Equal emphasis given to service and manufacturing organisations throughout.
Managing innovation is a challenge in any organization and demands a wide range of skills. How can you judge whether your department or company is as innovative as it could be? And if it isn't, what can you do and where do you start? Innovation Management begins by separating innovation into five interlocking topics: The Innovation Pentathlon. Using this framework, the authors present the best insights from theory and practice for each topic, together with a variety of tools that can be used to boost performance. Students will value the clear coverage of the academic background and managers will benefit from the 75 case studies that illustrate real-world outcomes. Key Features: - Complete and authoritative coverage of the academic background - Easy-to-follow structure based on The Innovation Pentathlon - Indispensable practical tools and examples - Illustrated with 75 case studies from international organizations, covering both service and manufacturing issues - Web site with additional material for teachers and students - Equal emphasis given to service and manufacturing organisations throughout.
Upplaga: 2a upplagan
Utgiven: 2010
ISBN: 9780230205826
Förlag: Palgrave Macmillan
Format: Häftad
Språk: Engelska
Sidor: 416 st
Managing innovation is a challenge in any organization and demands a wide range of skills. How can you judge whether your department or company is as innovative as it could be? And if it isn't, what can you do and where do you start? Innovation Management begins by separating innovation into five interlocking topics: The Innovation Pentathlon. Using this framework, the authors present the best insights from theory and practice for each topic, together with a variety of tools that can be used to boost performance. Students will value the clear coverage of the academic background and managers will benefit from the 75 case studies that illustrate real-world outcomes. Key Features: - Complete and authoritative coverage of the academic background - Easy-to-follow structure based on The Innovation Pentathlon - Indispensable practical tools and examples - Illustrated with 75 case studies from international organizations, covering both service and manufacturing issues - Web site with additional material for teachers and students - Equal emphasis given to service and manufacturing organisations throughout.
Managing innovation is a challenge in any organization and demands a wide range of skills. How can you judge whether your department or company is as innovative as it could be? And if it isn't, what can you do and where do you start? Innovation Management begins by separating innovation into five interlocking topics: The Innovation Pentathlon. Using this framework, the authors present the best insights from theory and practice for each topic, together with a variety of tools that can be used to boost performance. Students will value the clear coverage of the academic background and managers will benefit from the 75 case studies that illustrate real-world outcomes. Key Features: - Complete and authoritative coverage of the academic background - Easy-to-follow structure based on The Innovation Pentathlon - Indispensable practical tools and examples - Illustrated with 75 case studies from international organizations, covering both service and manufacturing issues - Web site with additional material for teachers and students - Equal emphasis given to service and manufacturing organisations throughout.
Begagnad bok
269 kr
Fri frakt & skickas inom 1-3 vardagar
Köpskydd med Studentapan
Varje köp täcks av Studentapans köpskydd som säkerställer att boken kommer fram, att du får rätt bok och att skicket stämmer överens med beskrivning.
269 kr
Fri frakt & skickas inom 1-3 vardagar