Strategic Management and Competitive Advantage; Jay B. Barney, William S. Hesterly; 2011

Strategic Management and Competitive Advantage Upplaga 4

av Jay B. Barney, William S. Hesterly
Core strategic management concepts without the excess. 

Just the essentials–Strategic Management and Competitive Advantage strips out excess by only presenting material that answers the question: does this concept help students analyze cases and real business situations? This carefully crafted approach provides readers with all the tools necessary for strategic analysis.

The fourth edition features several new and updated cases.
Core strategic management concepts without the excess. 

Just the essentials–Strategic Management and Competitive Advantage strips out excess by only presenting material that answers the question: does this concept help students analyze cases and real business situations? This carefully crafted approach provides readers with all the tools necessary for strategic analysis.

The fourth edition features several new and updated cases.
Upplaga: 4e upplagan
Utgiven: 2011
ISBN: 9780132560450
Förlag: Pearson
Format: Häftad
Språk: Engelska
Sidor: 624 st
Core strategic management concepts without the excess. 

Just the essentials–Strategic Management and Competitive Advantage strips out excess by only presenting material that answers the question: does this concept help students analyze cases and real business situations? This carefully crafted approach provides readers with all the tools necessary for strategic analysis.

The fourth edition features several new and updated cases.
Core strategic management concepts without the excess. 

Just the essentials–Strategic Management and Competitive Advantage strips out excess by only presenting material that answers the question: does this concept help students analyze cases and real business situations? This carefully crafted approach provides readers with all the tools necessary for strategic analysis.

The fourth edition features several new and updated cases.
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