83:Tb8b,The second edition features a 220-term brand glossary and a premium softcover binding.

THE BRAND GAP is the first book to present a unified theory of brand. Whereas most books on branding are weighted toward either a strategic or creative approach, this book shows how both ways of thinking can unite to produce a charismatic branda brand that customers feel is essential to their lives. In an entertaining two-hour read youll learn:

a new definition of brand
the five essential disciplines of brand-building
how branding is changing the dynamics of competition
the three most powerful questions to ask about any brand
why collaboration is the key to brand-building
how design determines a customers experience
how to test brand concepts quickly and cheaply
the importance of managing brands from the inside

FROM THE BACK COVER

Not since McLuhans THE MEDIUM IS THE MESSAGE has a book compressed so many ideas into so few pages. Using the visual language of the boardroom, Neumeier presents the first unified theory of brandinga set of five disciplines to help companies bridge the gap between brand strategy and customer experience. Those with a grasp of branding will be inspired by the new perspectives they find here, and those who would like to understand it better will suddenly get it. This deceptively simple book offers everyone in the company access to the most powerful business tool since the spreadsheet.

The surprise book of the year! John Moore, Fast Company

The first book on brand that seems fresh and relevant. Ric Grefe, executive director of AIGA, the professional association for design

A pleasure to read.David A. Aaker, author of BRAND PORTFOLIO STRATEGY and BUILDING STRONG BRANDS

Cuts to the heart of what brand is all about. Susan Rockrise, worldwide brand director, Intel

Read this book before your competitors do! Tom Kelley, general manager, IDEO

FROM THE INSIDE FLAPS

A pleasure to read. THE BRAND GAP consistently provides deep, practical insights in a light, visual way. Discover the power of imagery and the role of research in building a heavy-duty brandwithout the heavy-duty reading. David Aaker, author of BRAND LEADERSHIP and BUILDING STRONG BRANDS

Finally, a book that cuts to the heart of what brand is all aboutconnecting the rational and the emotional, the theoretical and the practical, the logical and the magical to create a sustainable competitive advantage. Susan Rockrise, Worldwide Brand Director, Intel

In THE BRAND GAP, Neumeier reminds us that the ultimate moment of truth for all brands is the customer experience. Customer perceptions trump our own perceptions. Kurt Kuehn, senior VP of worldwide marketing and sales, UPS

This is not just another book on brand. This is the ONLY book youll need to read in business, engineering, and design school. Clement Mok, d...84:T8a5,Note: You are purchasing a standalone product; MasteringPhysics does not come packaged with this content. If you would like to purchase both the physical text and MasteringPhysics search for 0321908600 / 9780321908605. That package includes ISBN-10: 0321909100 / 9780321909107 and ISBN-10:032190978X / 9780321909787.

MasteringPhysicsis not a self-paced technology and should only be purchased when required by an instructor.

Conceptual Physics with MasteringPhysics ® , Twelfth Edition Paul Hewitt integrates a compelling text and the most advanced media to make physics interesting, understandable, and relevant for non-science majors. The Twelfth Edition will delight you with informative and fun Hewitt-Drew-It screencasts, updated content, applications, and new learning activities in MasteringPhysics.

Hewitt’s text is guided by the principle of "concepts before calculations" is famous for engaging students with analogies and imagery from the real-world that build a strong conceptual understanding of physical principles ranging from classical mechanics to modern physics.

This program presents a better teaching and learning experience–for you.

Personalize learning with MasteringPhysics: MasteringPhysics provides you with engaging experiences that coach you through physics with specific wrong-answer feedback, hints, and a huge variety of educationally effective content.
Prepare for lecture: NEW! 100 Hewitt-Drew-It screencasts, authored and narrated by Paul Hewitt, explain physics concepts through animation and narration. The exciting new Screencasts, accessed through QR codes in the textbook, will enable you to engage with the physics concepts more actively outside of class.
Make physics delightful: Relevant and accessible narrative, analogies from real-world situations, and simple representations of the underlying mathematical relationships make physics more appealing.
Build a strong conceptual understanding of physics: You will gain a solid understanding of physics through practice and problem solving in the book and in MasteringPhysics.85:T5aa,

For courses in Physiological Psychology and Biopsychology
 
Explore how the central nervous system governs behavior
Biopsychology presents a clear, engaging introduction to biopsychological theory and research through a unique combination of biopsychological science and personal, reader-oriented discourse. Original author John Pinel and new co-author Steven Barnes address students directly and interweave the fundamentals of the field with clinical case studies, useful metaphors, and memorable anecdotes that make course material personally and socially relevant to readers. In addition to expanded learning objectives that guide students through the course, the Tenth Edition has been thoroughly updated to reflect this rapidly progressing scientific field.

MyLab™ Psychology not included. Students, if MyLab is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN and course ID. MyLab should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information.

MyLab Psychology is an online homework, tutorial, and assessment product designed to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts.86:T953,

For courses in Human Development

Unparalleled Among Human Development Texts — In a Class by Itself
With its seamless integration of up-to-date research, strong multicultural and cross-cultural focus, and clear, engaging narrative, Development Through the Lifespan has established itself as the market’s leading text. The dramatically revised Seventh Edition presents the newest, most relevant research and applications in the field of human development today. Featuring compelling topics, rich examples, and author Laura Berk’s signature storytelling style, this new edition is the most current and engaging text available.

Available to package with Development Through the Lifespan, Seventh Edition, MyLab™ Human Development is an online homework, tutorial, and assessment program designed to work with this text to further engage students and improve learning. MyLab Human Development is ideal for courses requiring robust assessments.

Development Through the Lifespan, Seventh Edition is also available via Revel™, an interactive digital learning environment that is a less expensive alternative to the print textbook, enabling students to read, practice, and study in one continuous experience. Revel’s new mobile app lets students access and interact with their text anywhere, anytime, on any device, giving students the flexibility of toggling between their phone, tablet, and laptop as they move through their day.

Note: You are purchasing a standalone product; MyLab does not come packaged with this content. Students, if interested in purchasing this title with MyLab, ask your instructor for the correct package ISBN and Course ID. Instructors, contact your Pearson representative for more information.

0134488970 / 9780134488974   Development Through the Lifespan plus MyLab Human Development with eText – Access Card Package, 7/e
Package consists of:

0134419693 / 9780134419695  Development Through the Lifespan, 7/e
0205909744 / 9780205909742  MyLab Human Development with eText Access Card

87:T68b,

This text is intended for a one-semester introductory programming course for students with limited programming experience.

In Starting Out with Python (R), Third Edition Tony Gaddis' evenly-paced, accessible coverage introduces students to the basics of programming and prepares them to transition into more complicated languages. Python, an easy-to-learn and increasingly popular object-oriented language, allows readers to become comfortable with the fundamentals of programming without the troublesome syntax that can be challenging for novices. With the knowledge acquired using Python, students gain confidence in their skills and learn to recognize the logic behind developing high-quality programs.

Starting Out with Python discusses control structures, functions, arrays, and pointers before objects and classes. As with all Gaddis texts, clear and easy-to-read code listings, concise and practical real-world examples, detail-oriented explanations, and an abundance of exercises appear in every chapter.

Teaching and Learning Experience

This program presents a better teaching and learning experience-for you and your students. It will help:

Enhance Learning with the Gaddis Approach: Gaddis's accessible approach features clear and easy-to-read code listings, concise real-world examples, and exercises in every chapter.
Support Instructors and Students: Student and instructor resources are available to expand on the topics presented in the text.
Keep Your Course Current: This edition's programs have been tested with Python 3.3.2.

88:T5af,

For senior-level or first-year graduate-level courses in control analysis and design, and related courses within engineering, science, and management

Feedback Control of Dynamic Systems covers the material that every engineer, and most scientists and prospective managers, needs to know about feedback control–including concepts like stability, tracking, and robustness. Each chapter presents the fundamentals along with comprehensive, worked-out examples, all within a real-world context and with historical background information. The authors also provide case studies with close integration of MATLAB throughout.

 

Teaching and Learning Experience

This program will provide a better teaching and learning experience–for you and your students. It will provide:

 

An Understandable Introduction to Digital Control: This text is devoted to supporting students equally in their need to grasp both traditional and more modern topics of digital control.
Real-world Perspective: Comprehensive Case Studies and extensive integrated MATLAB/SIMULINK examples illustrate real-world problems and applications.
Focus on Design: The authors focus on design as a theme early on and throughout the entire book, rather than focusing on analysis first and design much later.

89:T874,

Research Methods for Business Students has been fully revised for this seventh edition and continues to be the market-leading textbook in its field, guiding hundreds of thousands of student researchers to success in their research methods modules, research proposals, projects and dissertations.

So, if you're thinking . . .

'How do I choose my topic?'

'I'm confused by all these different philosophies'

'I need to collect my data; what do I do first?'

‘When and what do I need to write?

. . . then, open this book to discover:

Regular checklists and ‘Progressing your research project’ sections to give you step-by-step practical guidance on the process
A glossary of clear definitions for 600 research terms
Cases and examples of students’ and academics’ research and topical news articles illustrating research in practice
Detailed chapters on choosing your topic, reviewing the literature, understanding philosophies, research design, access and ethics, secondary data, data collection and analysis, and writing about and presenting your research

Don’t forget to visit www.pearsoned.co.uk/saunders where you can use online tutorials on research software, such as IBM SPSS Statistics and NVivo, test yourself with hundreds of multiple choice questions, analyse over 60 further case studies, and learn how to search the Internet more efficiently and effectively with our Smarter Online Searching guide!

Start your project with confidence and complete it with success!

Mark Saunders is Professor of Business Research Methods at The Surrey Business School, University of Surrey. Philip Lewis was a Principal Lecturer and Adrian Thornhill was a Head of Department, both at the University of Gloucestershire.

8a:Tafa,The Classic Guide to Advanced Java Programming: Fully Updated for Java 17

"This is the definitive reference and instructional work for Java and the Java ecosystem."
--Andrew Binstock, Java Magazine

Core Java is the leading no-nonsense tutorial and reference for experienced programmers who want to write robust Java code for real-world applications. Now, Core Java, Volume II: Advanced Features, Twelfth Edition, has been revised to cover the new features and enhancements in the Java 17 long-term support release. As always, all chapters have been completely updated, outdated material has been removed, and the new APIs are covered in detail.

This volume focuses on the advanced topics that a programmer needs to know for professional software development and includes authoritative coverage of enterprise programming, networking, databases, security, modularization, internationalization, code processing, and native methods, as well as complete chapters on the Streams, XML, and Date and Time APIs. In addition, the chapter on Advanced Swing and Graphics covers techniques that are applicable to both client-side user interfaces and server-side generation of graphics and images.

Cay S. Horstmann clearly explains sophisticated new features with depth and completeness and demonstrates how to use them to build professional-quality applications. Horstmann's thoroughly tested sample code reflects modern Java style and best practices. The examples are carefully crafted for easy understanding and maximum practical value, so you can rely on them to jump-start your own programs.

Master advanced techniques, idioms, and best practices for writing reliable Java code
Make the most of enhanced Java I/O APIs, object serialization, and regular expressions
Efficiently connect to network services, implement servers and the new HTTP/2 client, and harvest web data
Process code via the Scripting and Compiler APIs, and use annotations to generate code and files
Deepen your understanding of the Java Platform Module System, including recent refinements
Leverage the Java security model, user authentication, and the security librarys cryptographic functions
Preview powerful new APIs for accessing "foreign" functions and memory

See Core Java, Volume I: Fundamentals, Twelfth Edition, for expert coverage of Java programming fundamentals, including objects, generics, collections, lambda expressions, concurrency, and functional programming.

Register your book for convenient access to downloads, updates, and/or corrections as they become available. See inside book for details.8b:Tc29,The Acclaimed RF Microelectronics Best-Seller, Expanded and Updated for the Newest Architectures, Circuits, and Devices

Wireless communication has become almost as ubiquitous as electricity, but RF design continues to challenge engineers and researchers. In the 15 years since the first edition of this classic text, the demand for higher performance has led to an explosive growth of RF design techniques. In RF Microelectronics, Second Edition, Behzad Razavi systematically teaches the fundamentals as well as the state-of-the-art developments in the analysis and design of RF circuits and transceivers.

Razavi has written the second edition to reflect today’s RF microelectronics, covering key topics in far greater detail. At nearly three times the length of the first edition, the second edition is an indispensable tome for both students and practicing engineers. With his lucid prose, Razavi now

Offers a stronger tutorial focus along with hundreds of examples and problems
Teaches design as well as analysis with the aid of step-by-step design procedures and a chapter dedicated to the design of a dual-band WiFi transceiver
Describes new design paradigms and analysis techniques for circuits such as low-noise amplifiers, mixers, oscillators, and frequency dividers

This edition’s extensive coverage includes brand new chapters on mixers, passive devices, integer-N synthesizers, and fractional-N synthesizers. Razavi’s teachings culminate in a new chapter that begins with WiFi’s radio specifications and, step by step, designs the transceiver at the transistor level.

Coverage includes

Core RF principles, including noise and nonlinearity, with ties to analog design, microwave theory, and communication systems
An intuitive treatment of modulation theory and wireless standards from the standpoint of the RF IC designer
Transceiver architectures such as heterodyne, sliding-IF, directconversion, image-reject, and low-IF topologies.
Low-noise amplifiers, including cascode common-gate and commonsource topologies, noise-cancelling schemes, and reactance-cancelling configurations
Passive and active mixers, including their gain and noise analysis and new mixer topologies
Voltage-controlled oscillators, phase noise mechanisms, and various VCO topologies dealing with noisepower-tuning trade-offs
All-new coverage of passive devices, such as integrated inductors, MOS varactors, and transformers
A chapter on the analysis and design of phase-locked loops with emphasis on low phase noise and low spur levels
Two chapters on integer-N and fractional-N synthesizers, including the design of frequency dividers
Power amplifier principles and circuit topologies along with transmitter architectures, such as polar modulation and outphasing

8c:T1079,

How to Write Code You're Proud of . . . Every Single Day
". . . [A] timely and humble reminder of the ever-increasing complexity of our programmatic world and how we owe it to the legacy of humankind--and to ourselves--to practice ethical development. Take your time reading Clean Craftsmanship. . . . Keep this book on your go-to bookshelf. Let this book be your old friend--your Uncle Bob, your guide--as you make your way through this world with curiosity and courage."
--From the Foreword by Stacia Heimgartner Viscardi, CST & Agile Mentor
In Clean Craftsmanship, the legendary Robert C. Martin ("Uncle Bob") has written the principles that define the profession--and the craft--of software development. Uncle Bob brings together the disciplines, standards, and ethics you need to deliver robust, effective code and to be proud of all the software you write.

Robert Martin, the best-selling author of Clean Code, provides a pragmatic, technical, and prescriptive guide to the foundational disciplines of software craftsmanship. He discusses standards, showing how the world's expectations of developers often differ from their own and helping you bring the two in sync. Bob concludes with the ethics of the programming profession, describing the fundamental promises all developers should make to their colleagues, their users, and, above all, themselves.

With Uncle Bob’s insights, all programmers and their managers can consistently deliver code that builds trust instead of undermining it--trust among users and throughout societies that depend on software for their survival.

Moving towards the "north star" of true software craftsmanship: the state of knowing how to program well
Practical, specific guidance for applying five core disciplines: test-driven development, refactoring, simple design,
collaborative programming, and acceptance tests
How developers and teams can promote productivity, quality, and courage
The true meaning of integrity and teamwork among programmers, and ten specific commitments every software professional should make

Register your book for convenient access to the book's companion videos, updates, and/or corrections as they become available. See inside book for details.

8d:T71a,Although much has changed in schools in recent years, the power of differentiated instruction remains the same—and the need for it has only increased.

Today's classroom is more diverse, more inclusive, and more plugged into technology than ever before. And it's led by teachers under enormous pressure to help decidedly unstandardized students meet an expanding set of rigorous, standardized learning targets. In this updated second edition of her best-selling classic work, Carol Ann Tomlinson offers these teachers a powerful and practical way to meet a challenge that is both very modern and completely timeless: how to divide their time, resources, and efforts to effectively instruct so many students of various backgrounds, readiness and skill levels, and interests.

With a perspective informed by advances in research and deepened by more than 15 years of implementation feedback in all types of schools, Tomlinson explains the theoretical basis of differentiated instruction, explores the variables of curriculum and learning environment, shares dozens of instructional strategies, and then goes inside elementary and secondary classrooms in nearly all subject areas to illustrate how real teachers are applying differentiation principles and strategies to respond to the needs of all learners.

This book's insightful guidance on what to differentiate, how to differentiate, and why lays the groundwork for bringing differentiated instruction into your own classroom or refining the work you already do to help each of your wonderfully unique learners move toward greater knowledge, more advanced skills, and expanded understanding. Today more than ever, The Differentiated Classroom is a must-have staple for every teacher's shelf and every school's professional development collection.3c:["$","$L7e",null,{"state":{"mutations":[],"queries":[{"dehydratedAt":1794103082090,"state":{"data":{"pages":[{"requestId":"0ca351c2-5afe-4f6c-8933-09f3bf1819f2","total":{"value":3755,"relation":"eq"},"rows":[{"entityType":"book","isbn":"9780321348104","id":610783,"score":2,"position":240,"book":{"id":610783,"isbn":"9780321348104","created":"2021-11-11T11:48:30.000Z","title":"The brand gap : how to bridge the distance between business strategy and design : a whiteboard overview","description":"$83","htmlDescription":null,"pages":208,"language":"eng","depth":15,"height":135,"width":205,"weight":240,"edition":"2","publishDate":"2006","authorNames":"Marty Neumeier, American Institute of Graphic Arts","publisherName":"Pearson Education","format":"BC","category":164,"image":"https://book-info.studentapan.live/image/9780321348104-the-brand-gap-how-to-bridge-the-distance-between-business-strategy-and-design-a-whiteboard-overview.jpg","highResImage":"https://book-info.studentapan.live/image/9780321348104-the-brand-gap-how-to-bridge-the-distance-between-business-strategy-and-design-a-whiteboard-overview.jpg/org","imageFile":"9780321348104","isRemoved":null,"views":27,"editionGroupId":146433,"editionGroupState":"UNPUBLISHED","adsCount":0,"minPrice":null,"source":"book-info-service","minNewPrice":260,"varugruppCode":null,"isExercise":false,"inventory":null,"sellAsDigital":false,"editionGroupSearchEnabled":false}},{"entityType":"book","isbn":"9781292057132","id":118183,"score":2,"position":241,"book":{"id":118183,"isbn":"9781292057132","created":"2015-12-21T23:00:00.000Z","title":"Conceptual physics","description":"$84","htmlDescription":null,"pages":824,"language":"eng","depth":25,"height":217,"width":278,"weight":1750,"edition":"12","publishDate":"2015","authorNames":"Paul G. 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Appropriate for experimental scientists in a variety of disciplines, this market-leading text offers a readable introduction to the statistical analysis of multivariate observations. Its primary goal is to impart the knowledge necessary to make proper interpretations and select appropriate techniques for analyzing multivariate data. Ideal for a junior/senior or graduate level course that explores the statistical methods for describing and analyzing multivariate data, the text assumes two or more statistics courses as a prerequisite.

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For upper-level undergraduate and graduate level engineering courses in Mechanical Behavior of Materials.

\r\n

Predicting the mechanical behavior of materials 

\r\n

Mechanical Behavior of Materials, 5th Edition introduces the spectrum of mechanical behavior of materials and covers the topics of deformation, fracture, and fatigue. The text emphasizes practical engineering methods for testing structural materials to obtain their properties, predicting their strength and life, and avoiding structural failure when used for machines, vehicles, and structures.  With its logical treatment and ready-to-use format, the text is ideal for upper-level undergraduate students who have completed an elementary mechanics of materials course. The 5th Edition features many improvements and updates throughout including new or revised problems and questions, and a new chapter on Environmentally Assisted Cracking.

","htmlDescription":null,"pages":992,"language":"eng","depth":30,"height":180,"width":230,"weight":1311,"edition":"5","publishDate":"2020","authorNames":"Norman E. Dowling, Stephen L. Kampe, Milo Vanlandingham Kral","publisherName":"Pearson Education Limited","format":"BC","category":164,"image":"https://book-info.studentapan.live/image/9781292279350-mechanical-behavior-of-materials-engineering-methods-for-deformation-fracture-and-fatigue.jpg","highResImage":"https://book-info.studentapan.live/image/9781292279350-mechanical-behavior-of-materials-engineering-methods-for-deformation-fracture-and-fatigue.jpg/org","imageFile":"9781292279350","isRemoved":null,"views":36,"editionGroupId":248169,"editionGroupState":"UNPUBLISHED","adsCount":0,"minPrice":null,"source":"book-info-service","minNewPrice":1136,"varugruppCode":null,"isExercise":false,"inventory":null,"sellAsDigital":false,"editionGroupSearchEnabled":false}},{"entityType":"book","isbn":"9781292025902","id":105761,"score":2,"position":246,"book":{"id":105761,"isbn":"9781292025902","created":"2015-12-19T23:00:00.000Z","title":"Signals and systems","description":"For undergraduate-level courses in Signals and Systems.

This comprehensive exploration of signals and systems develops continuous-time and discrete-time concepts/methods in parallel -- highlighting the similarities and differences -- and features introductory treatments of the applications of these basic methods in such areas as filtering, communication, sampling, discrete-time processing of continuous-time signals, and feedback. Relatively self-contained, the text assumes no prior experience with system analysis, convolution, Fourier analysis, or Laplace and z-transforms.","htmlDescription":null,"pages":948,"language":"eng","depth":31,"height":215,"width":275,"weight":1140,"edition":"2","publishDate":"2014","authorNames":"Alan V. Oppenheim, Alan S. Willsky, Syed Hamid Nawab","publisherName":"Pearson Education Ltd.","format":"BC","category":153,"image":"https://book-info.studentapan.live/image/9781292025902-signals-and-systems.jpg","highResImage":"https://book-info.studentapan.live/image/9781292025902-signals-and-systems.jpg/org","imageFile":"9781292025902","isRemoved":null,"views":30,"editionGroupId":1519,"editionGroupState":null,"adsCount":8,"minPrice":925,"source":"book-info-service","minNewPrice":1315,"varugruppCode":null,"isExercise":false,"inventory":null,"sellAsDigital":false,"editionGroupSearchEnabled":false,"reviewSummary":{"averageRating":5,"totalReviews":1,"distribution":{"1":{"actualPercentage":0,"normalizedPercentage":0},"2":{"actualPercentage":0,"normalizedPercentage":0},"3":{"actualPercentage":0,"normalizedPercentage":0},"4":{"actualPercentage":0,"normalizedPercentage":0},"5":{"actualPercentage":100,"normalizedPercentage":100}}}}},{"entityType":"book","isbn":"9781447954200","id":102248,"score":2,"position":247,"book":{"id":102248,"isbn":"9781447954200","created":"2015-12-19T23:00:00.000Z","title":"Longman dictionary of contemporary English","description":"

The sixth edition of this best-selling dictionary ensures students produce more accurate English both in writing and speaking with 230,000 words, phrases and meanings. Now with expanded Grammar information, students get extra help with grammar patterns and using the correct tenses. The integrated Collocations Dictionary shows learners which words to use together, while the integrated Thesaurus helps them to expand their vocabulary. Register Notes focus on the differences between spoken and written English. The brand new online resources offer the entire content of the dictionary plus additional innovative functionality to facilitate customisable teaching and learning, and a wealth of practice so that users focus on the words that they want to learn.

","htmlDescription":null,"pages":2224,"language":"eng","depth":53,"height":148,"width":230,"weight":1558,"edition":"6","publishDate":"2014","authorNames":"Pearson Education","publisherName":"Pearson Education Limited","format":"BC","category":164,"image":"https://book-info.studentapan.live/image/9781447954200-longman-dictionary-of-contemporary-english.jpg","highResImage":"https://book-info.studentapan.live/image/9781447954200-longman-dictionary-of-contemporary-english.jpg/org","imageFile":"9781447954200","isRemoved":null,"views":29,"editionGroupId":10507,"editionGroupState":null,"adsCount":6,"minPrice":389,"source":"book-info-service","minNewPrice":null,"varugruppCode":null,"isExercise":false,"inventory":null,"sellAsDigital":false,"editionGroupSearchEnabled":false,"reviewSummary":{"averageRating":4.8,"totalReviews":5,"distribution":{"1":{"actualPercentage":0,"normalizedPercentage":0},"2":{"actualPercentage":0,"normalizedPercentage":0},"3":{"actualPercentage":0,"normalizedPercentage":0},"4":{"actualPercentage":20,"normalizedPercentage":25},"5":{"actualPercentage":80,"normalizedPercentage":100}}}}},{"entityType":"book","isbn":"9781292004877","id":118304,"score":2,"position":248,"book":{"id":118304,"isbn":"9781292004877","created":"2015-12-21T23:00:00.000Z","title":"Business intelligence : a managerial perspective on analytics /c Sharda Ramesh ... [et al.].","description":"

For courses on Business Intelligence or Decision Support Systems.

A managerial approach to understanding business intelligence systems.

To help future managers use and understand analytics, Business Intelligence provides students with a solid foundation of BI that is reinforced with hands-on practice.

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