83:T7c5,Now more than ever, increased attention has been given to students achieving adequate levels of reading proficiency. Maintaining its strong clinical and research basis, the third edition of Language and Reading Disabilities successfully keeps pace with the rapid changes in our knowledge about language and reading disabilities by providing readers with the most up-to-date advances in research and instruction in reading disabilities. This edition continues to cover a wide variety of theories by comparing and noting the similarities and differences between spoken and written language. This text is broad-based in its coverage of identification, assessment, and treatment of reading and writing disorders.

New to This Edition:

A new chapter on reading comprehension (Chapter 6) addresses definitional issues that affect the way reading is assessed and taught. Additionally, a model of comprehension is presented to help readers develop appropriate measures of understanding.
A new chapter on spelling (Chapter 8) covers the innovative 4-block model of spelling while also providing numerous suggestions to help readers assess and treat students with spelling difficulties.
Updated and consolidated information on defining and classifying reading disabilities has been incorporated into a new, stand-alone chapter (Chapter 3).
Expanded information about RTI and subgroups of poor readers has been added to Chapter 3.
New topics include comprehension development (Chapter 2), RTI and subgroups of poor readers (Chapter 3), auditory processing deficits and poor comprehenders (Chapter 4), development of literate vocabulary and complex syntactic structures (Chapter 7), and cognitive linguistic skills in writing (Chapter 10).
An updated Chapter 9 now includes additional instructions about how to write genre-specific texts.

84:T4f7,For courses in International Finance.

A balanced approach to theory and policy applications

International Finance: Theory and Policy provides engaging, balanced coverage of the key concepts and practical applications of the discipline. An intuitive introduction to international finance theory is followed by detailed coverage of policy applications. With this new 12th Edition, the author team of Nobel Prize-winning economist Paul Krugman, renowned researcher Maurice Obstfeld, and Marc Melitz of Harvard University continues to set the standard for International Finance courses.

Also available with MyLab Economics: MyLab? Economics is an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts.

Students, if interested in purchasing this title with MyLab Economics, ask your instructor for the correct package ISBN and Course ID. Instructors, contact your Pearson representative for more information.85:T6a3,

The Longman Dictionary of Contemporary English (5th edition), is the most comprehensive dictionary ever.

230,000 words, phrases and meanings more than any other advanced learners dictionary
165,000 examples based on real, natural English from the Longman Corpus Network.
Clear definitions written using only 2,000 common words.
Over 18,000 synonyms, antonyms and related words.
Over 65,000 collocations.
The top 3,000 most frequent words in spoken and written English are highlighted to show which are the most important to know.
NEW Integrated Collocations Dictionary. Over 65,000 collocations will improve students fluency.
NEW Integrated Thesaurus. Over 18,000 synonyms, antonyms and related words will improve vocabulary range.
NEW Register Notes focus on the differences between spoken and written English.
Academic Word List highlighted.
Grammar and warning notes ensure that students avoid common errors.
NEW text design ensures students can find information fast.

PLUS...
The Longman Vocabulary Trainer tests your knowledge of a word its meaning, grammar, collocation and usage then remembers how well you know that word. The word is then recycled and retested at different intervals so the word is never forgotten!
You can download the Longman Vocabulary Trainer to your mobile phone to make the most of learning on the go!

86:Tfc3,

"All good marketing is local. Global companies know this and are going "glocal".There is also a trend towards the ‘Internet of Everything’, which revolutionizes the whole marketing discipline. Svend Hollensen has captured all the latest trends very well with the new cases in his seventh edition of Global Marketing."

Philip Kotler, S. C. Johnson & Son Distinguished Professor of International Marketing, Kellogg School of Management, Northwestern University

In this era of increased globalisation, if there’s one textbook that today’s students and tomorrow’s marketers need to read, it’s Svend Hollensen’s world renowned text. For over fifteen years Global Marketing has been the definitive, truly international guide to marketing. During that time, borders have become ever more transient and this book more central to the work of marketers all around the world.

Now into its seventh edition, Global Marketing continues to be the most up-to-date and thorough text of its kind, with cutting-edge case studies and a focus on the impact of new technologies and perspectives on international marketing. This seventh edition expands on a number of new topics, including: shared economy solutions, social media, e-services and smartwatch app marketing, as well as many more.

It is ideal for undergraduate and postgraduate students studying international marketing, and for any practitioners who want to take their global marketing strategies to the next level.

"The world today truly is flat, and a sound global perspective is an absolute must for all students. Svend Hollensen's Global Marketing provides a thorough and comprehensive treatment that delivers on this need."

Michael R. Solomon, Professor of Marketing, Haub School of Business, Saint Joseph's University, USA, and Professor of Consumer Behaviour, University of Manchester, UK 

 

“The best textbook on global marketing I have come across! The case studies, many of them available online, provide an excellent basis for class discussion.”

Elisabeth Götze, Vienna University of Economics and Business

“Excellent level of detail in each chapter to support learning around strategic global marketing decisions. The video case studies are a huge bonus and really help to bring the subject alive. “

Giovanna Battiston, Senior Lecturer in Marketing, Sheffield Hallam University

Key Features include:

A clear part structure, organised around the five main decisions that marketing people in companies face in connection to the global marketing process
End of part and end of chapter case studies helping students to understand how the theory relates to real world application
Video case studies (available at www.pearsoned.co.uk/hollensen), showing how practitioners are using Global Marketing in their work

 

About the author

 

 Svend Hollensen is Associate Professor of International Marketing at the University of Southern Denmark and has worked as a marketing consultant for several international companies and organizations. As well as this book, he is the author of other Pearson texts, including Marketing Management and Essentials of Global Marketing.

Student resources specifically written to complement this textbook are at www.pearsoned.co.uk/hollensen

87:T636,

For courses in computer programming

 

C How to Program is a comprehensive introduction to programming in C. Like other texts of the Deitels’ How to Program series, the book serves as a detailed beginner source of information for college students looking to embark on a career in coding, or instructors and software-development professionals seeking to learn how to program with C.

The Eighth Edition continues the tradition of the signature Deitel “Live Code” approach--presenting concepts in the context of full-working programs rather than incomplete snips of code. This gives students a chance to run each program as they study it and see how their learning applies to real world programming scenarios.

MyProgrammingLab^® not included. Students, if MyProgrammingLab is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN and course ID. MyProgrammingLab should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information.

MyProgrammingLab is an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts.

88:T839,

This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States.

For principles of marketing courses that require a comprehensive text.

Learn how to create value through customer connections and engagement

In a fast-changing, increasingly digital and social marketplace, it’s more vital than ever for marketers to develop meaningful connections with their customers. Principles of Marketing helps students master today’s key marketing challenge: to create vibrant, interactive communities of consumers who make products and brands an integral part of their daily lives. To help students understand how to create value and build customer relationships, Kotler and Armstrong present fundamental marketing information within an innovative customer-value framework. Thoroughly revised to reflect the major trends impacting contemporary marketing, the 18th Edition is packed with stories illustrating how companies use new digital technologies to maximize customer engagement and shape brand conversations, experiences, and communities.

 

Pearson Pearson MyLab Marketing is not included. Students, if Pearson Pearson MyLab Marketing is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN. Pearson Pearson MyLab Marketing should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information.

Reach every student by pairing this text with Pearson Pearson MyLab Marketing

MyLab™ is the teaching and learning platform that empowers you to reach every student. By combining trusted author content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student.

89:T805, Were you looking for the book with access to MasteringPhysics? This product is the book alone and does NOT come with access to MasteringPhysics. Buy the book and access card package to save money on this resource.

University Physics with Modern Physics, Technology Update, Thirteenth Edition continues to set the benchmark for clarity and rigor combined with effective teaching and research-based innovation.

The Thirteenth Edition Technology Update contains QR codes throughout the textbook, enabling students to use their smartphone or tablet to instantly watch interactive videos about relevant demonstrations or problem-solving strategies.

University Physics is known for its uniquely broad, deep, and thoughtful set of worked exampleskey tools for developing both physical understanding and problem-solving skills. The Thirteenth Edition revises all the Examples and Problem-solving Strategies to be more concise and direct while maintaining the Twelfth Edition's consistent, structured approach and strong focus on modeling as well as math. To help students tackle challenging as well as routine problems, the Thirteenth Edition adds Bridging Problems to each chapter, which pose a difficult, multiconcept problem and provide a skeleton solution guide in the form of questions and hints.

The text's rich problem setsdeveloped and refined over six decadesare upgraded to include larger numbers of problems that are biomedically oriented or require calculus. The problem-set revision is driven by detailed student-performance data gathered nationally through MasteringPhysics, making it possible to fine-tune the reliability, effectiveness, and difficulty of individual problems.

Complementing the clear and accessible text, the figures use a simple graphic style that focuses on the physics. They also incorporate explanatory annotationsa technique demonstrated to enhance learning.

8a:T696,

For undergraduate Mechanics of Materials courses in Mechanical, Civil, and Aerospace Engineering departments.

Thorough coverage, a highly visual presentation, and increased problem solving from an author you trust.

Mechanics of Materials clearly and thoroughly presents the theory and supports the application of essential mechanics of materials principles. Professor Hibbeler’s concise writing style, countless examples, and stunning four-color photorealistic art program — all shaped by the comments and suggestions of hundreds of colleagues and students — help students visualize and master difficult concepts. The Tenth SI Edition retains the hallmark features synonymous with the Hibbeler franchise, but has been enhanced with the most current information, a fresh new layout, added problem solving, and increased flexibility in the way topics are covered in class.

Also available with MasteringEngineering™.

This title is also available with MasteringEngineering, an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Interactive, self-paced tutorials provide individualized coaching to help students stay on track. With a wide range of activities available, students can actively learn, understand, and retain even the most difficult concepts. The text and MasteringEngineering work together to guide students through engineering concepts with a multi-step approach to problems.

8b:T5f2,

The essential guide in Research Methods in Psychology whether you are new to psychological research or moving on to more complex projects.

Research Methods in Psychology, 7e by Dennis Howitt and Duncan Cramer is a highly accessible introduction to both quantitative and qualitative research methods.

Ideal for undergraduate students of any level studyingrelevant courses inresearch methods, this book will help you connect your learning to relevant research examples and give you the practical guidance you need to prepare you to undertake your own projects.

Covering everything - from the role of research in Psychology to the pitfalls to avoid - this text will not only help you critically evaluate existing research but will guide you through all the stages of developing and managing your own research project.

Key Features include:

A focus on the most recent developments and insights in the field of research
Learning objectives at the beginning of each chapter and end-of-chapter summaries
Diagrams throughout the book to help you visualise and understand more complex concepts
Chapters dedicated to developing your research ideas, conducting literature searches and writing research reports

This newest edition of the text also covers the latest advances in modern psychological research, including a whole new chapter on online research methods and up-to-date coverage of the most recent standards of ethics.8c:T6dc,

For courses in Java programming

Unparalleled breadth and depth of object-oriented programming concepts

The Deitels’ groundbreaking How to Program series offers unparalleled breadth and depth of programming fundamentals, object-oriented programming concepts and intermediate-level topics for further study. Java How to Program, Early Objects, 11th Edition, presents leading-edge computing technologies using the Deitel signature live-code approach, which demonstrates concepts in hundreds of complete working programs. The 11th Edition presents updated coverage of Java SE 8 and new Java SE 9 capabilities, including JShell, the Java Module System, and other key Java 9 topics. [Java How to Program, Late Objects, 11th Edition also is available.]

MyLab^™ Programming not included. Students, if MyLab is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN and course ID. MyLab should only be purchased when required by an instructor. Instructors, contact your Pearson rep for more information.

MyLab Programming is an online learning system designed to engage students and improve results.  MyLab Programming consists of a set of programming exercises correlated to the programming concepts in this book. Through hundreds of practice problems, the system automatically detects errors in the logic and syntax of their code submissions and offers targeted hints that enable students to figure out what went wrong—and why. 

8d:T6f5,

For courses in introductory statistics.

The Art and Science of Learning from Data

 

Statistics: The Art and Science of Learning from Data, Fourth Edition, takes a conceptual approach, helping students understand what statistics is about and learning the right questions to ask when analyzing data, rather than just memorizing procedures. This book takes the ideas that have turned statistics into a central science in modern life and makes them accessible, without compromising the necessary rigor. Students will enjoy reading this book, and will stay engaged with its wide variety of real-world data in the examples and exercises.

The authors believe that it’s important for students to learn and analyze both quantitative and categorical data. As a result, the text pays greater attention to the analysis of proportions than many other introductory statistics texts. Concepts are introduced first with categorical data, and then with quantitative data.

MyStatLab™ not included. Students, if MyStatLab is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN and course ID. MyStatLab should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information.

MyStatLab is an online homework, tutorial, and assessment product designed to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts.

8e:Tb8f,

For courses in Principles of Economics

 

Acemoglu, Laibson, List: An evidence-based approach to economics

Throughout Economics, authors Daron Acemoglu, David Laibson, and John List use real economic questions and data to help students learn about the world around them.

Taking a fresh approach, the authors use the themes of optimization, equilibrium and empiricism to illustrate the power of simple economic ideas, and their ability to explain, predict, and improve what happens in the world. Each chapter begins with an empirical question that is later answered using data in the Evidence-Based Economics feature. As a result of the text’s practical emphasis, students will learn to apply economic principles to guide the decisions they make in their own lives.

 

MyEconLab is an online homework, tutorial, and assessment product designed to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts.

Please note that the product you are purchasing does not include MyEconLab.

MyEconLab

Join over 11 million students benefiting from Pearson MyLabs.

This title can be supported by MyEconLab, an online homework and tutorial system designed to test and build your understanding. Would you like to use the power of MyEconLab to accelerate your learning?  You need both an access card and a course ID to access MyEconLab.

These are the steps you need to take:

1.  Make sure that your lecturer is already using the system

Ask your lecturer before purchasing a MyLab product as you will need a course ID from them before you can gain access to the system.

2.  Check whether an access card has been included with the book at a reduced cost

If it has, it will be on the inside back cover of the book.

3. If you have a course ID but no access code, you can benefit from MyEconLab at a reduced price by purchasing a pack containing a copy of the book and an access code for MyEconLab (ISBN:9781292079431)

4.  If your lecturer is using the MyLab and you would like to purchase the product...

Go to www.myeconlab.com to buy access to this interactive study programme.

For educator access, contact your Pearson representative. To find out who your Pearson representative is, visit www.pearsoned.co.uk/replocator

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August 6, 2009 Author, Jon Kleinberg, was recently cited in the New York Times for his statistical analysis research in the Internet age.

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För kurser i internationell ekonomi, internationell finans och internationell handel. Ett balanserat, globalt tillvägagångssätt för ekonomisk teori och policytillämpningar International Economics: Theory and Policy ger en engagerande, balanserad täckning av de viktigaste begreppen och praktiska tillämpningarna av teori och politik runt om i världen. Uppdelad i två halvor, där den första ägnas åt handel och den andra åt monetära frågor, ger texten en intuitiv introduktion till teori och händelser samt detaljerad täckning av den faktiska politik som införts som ett svar. I den 12:e upplagan belyses viktig ekonomisk utveckling, och många lärdomar dras från de senaste erfarenheterna av covid-19-pandemin. Med hjälp av exempel som dessa ger texten studenterna de intellektuella verktyg som krävs för att förstå den föränderliga världsekonomin och de ekonomiska konsekvenserna av det globala ömsesidiga beroendet.

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\r\n

For upper level undergraduate and MBA Management Accounting courses.

An approach to management accounting from the perspective of a business manager.

Atkinson presents state-of-the-art thinking on all of the major topics in management accounting including activity-based management, the Balanced Scorecard, target costing, and management control system design.

\r\n

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The most comprehensive, up-to-date introduction to the theory and practice of artificial intelligence
The long-anticipated revision of Artificial Intelligence: A Modern Approach explores the full breadth and depth of the field of artificial intelligence (AI). The 4th Edition brings readers up to date on the latest technologies, presents concepts in a more unified manner, and offers new or expanded coverage of machine learning, deep learning, transfer learning, multiagent systems, robotics, natural language processing, causality, probabilistic programming, privacy, fairness, and safe AI.

","htmlDescription":null,"pages":1136,"language":"eng","depth":43,"height":213,"width":257,"weight":2247,"edition":"4","publishDate":"2021","authorNames":"Stuart Jonathan Russell, Peter Norvig","publisherName":"Pearson","format":"BB","category":102,"image":"https://book-info.studentapan.live/image/9780134610993-artificial-intelligence-a-modern-approach.webp","highResImage":"https://book-info.studentapan.live/image/9780134610993-artificial-intelligence-a-modern-approach.webp/org","imageFile":"9780134610993","isRemoved":null,"views":38,"editionGroupId":3328,"editionGroupState":"UNPUBLISHED","adsCount":2,"minPrice":2105,"source":"book-info-service","minNewPrice":null,"varugruppCode":null,"isExercise":false,"inventory":null,"sellAsDigital":false,"editionGroupSearchEnabled":false}},{"entityType":"book","isbn":"9781408202975","id":492037,"score":2,"position":245,"book":{"id":492037,"isbn":"9781408202975","created":"2021-06-17T17:07:53.000Z","title":"Longman dictionary of contemporary English","description":"$85","htmlDescription":null,"pages":2112,"language":"eng","depth":48,"height":149,"width":230,"weight":1460,"edition":"5","publishDate":"2009","authorNames":"Longman","publisherName":"Pearson/Longman","format":"BC","category":167,"image":"https://book-info.studentapan.live/image/9781408202975-longman-dictionary-of-contemporary-english.jpg","highResImage":"https://book-info.studentapan.live/image/9781408202975-longman-dictionary-of-contemporary-english.jpg/org","imageFile":"9781408202975","isRemoved":null,"views":38,"editionGroupId":10507,"editionGroupState":null,"adsCount":1,"minPrice":199,"source":"book-info-service","minNewPrice":null,"varugruppCode":null,"isExercise":false,"inventory":null,"sellAsDigital":false,"editionGroupSearchEnabled":false}},{"entityType":"book","isbn":"9781292100111","id":402077,"score":2,"position":246,"book":{"id":402077,"isbn":"9781292100111","created":"2017-06-24T22:00:00.000Z","title":"Global marketing","description":"$86","htmlDescription":null,"pages":872,"language":"eng","depth":30,"height":193,"width":264,"weight":1612,"edition":"7","publishDate":"2017","authorNames":"Svend Hollensen","publisherName":"Pearson","format":"BC","category":164,"image":"https://book-info.studentapan.live/image/9781292100111-global-marketing.jpg","highResImage":"https://book-info.studentapan.live/image/9781292100111-global-marketing.jpg/org","imageFile":"9781292100111","isRemoved":null,"views":34,"editionGroupId":1366,"editionGroupState":"PUBLISHED","adsCount":18,"minPrice":275,"source":"book-info-service","minNewPrice":null,"varugruppCode":null,"isExercise":false,"editions":["9780273773160","9780273726227","9781292251806","9781292440811"],"maxEdition":9,"editionCountIncludingNoData":9,"maxEditionWithAd":{"isbn":"9781292440811","id":968630,"edition":9,"title":"Global marketing","adsCount":1,"minPrice":1005,"minNewPrice":1064},"maxEditionWithNewPrice":{"isbn":"9781292440811","id":968630,"edition":9,"title":"Global marketing","adsCount":1,"minPrice":1005,"minNewPrice":1064},"maxEditionObj":{"isbn":"9781292440811","id":968630,"edition":9,"title":"Global marketing","adsCount":1,"minPrice":1005,"minNewPrice":1064},"inventory":null,"sellAsDigital":false,"editionGroupSearchEnabled":false,"reviewSummary":{"averageRating":5,"totalReviews":4,"distribution":{"1":{"actualPercentage":0,"normalizedPercentage":0},"2":{"actualPercentage":0,"normalizedPercentage":0},"3":{"actualPercentage":0,"normalizedPercentage":0},"4":{"actualPercentage":0,"normalizedPercentage":0},"5":{"actualPercentage":100,"normalizedPercentage":100}}}}},{"entityType":"book","isbn":"9781292324630","id":602433,"score":2,"position":247,"book":{"id":602433,"isbn":"9781292324630","created":"2021-09-27T17:53:07.000Z","title":"Applied behavior analysis","description":"

Appropriate for all upper-level courses in basic principles, applications, and behavioral research methods.

 

This text provides an accurate, comprehensive, and contemporary description of applied behavior analysis in order to help students acquire fundamental knowledge and skills.

Applied Behavior Analysis provides a comprehensive, in-depth discussion of the field, offering a complete description of the principles and procedures for changing and analyzing socially important behavior. The 3rd Edition features coverage of advances in all three interrelated domains of the sciences of behavior–theoretical, basic research, and applied research. It also includes updated and new content on topics such as negative reinforcement (Ch. 12), motivation (Ch. 16), verbal behavior (Ch. 18), functional behavioral assessment (Ch. 25), and ethics (Ch. 29).

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The market-leading book that delivers the most comprehensive and flexible coverage of the four major approaches to teaching AIS.

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