MKTG12 : principles of marketing Upplaga 12
- Upplaga: 12e upplagan
- Utgiven: 2019
- ISBN: 9781337407595
- Sidor: 410 st
- Förlag: Cengage Learning
- Format: Häftad
- Språk: Engelska
Om boken
Learn Marketing YOUR Way with MKTG! MKTG's easy-reference, paperback textbook presents course content through visually-engaging chapters as well as Chapter Review Cards that consolidate the best review material into a ready-made study tool. With the textbook or on its own, MKTG MindTap allows you to learn on your terms. Read or listen to textbooks and study with the aid of instructor notifications, flashcards and practice quizzes. Track your scores and stay motivated toward your goals. Whether you have more work to do or are ahead of the curve, you'll know where you need to focus your efforts. And the MindTap Green Dot will charge your confidence along the way. When it's time to study, everything you've flagged or noted can be gathered into a guide you can organize.
Åtkomstkoder och digitalt tilläggsmaterial garanteras inte med begagnade böcker
Mer om MKTG12 : principles of marketing (2019)
2019 släpptes boken MKTG12 : principles of marketing skriven av Charles W. Lamb, Joe F. Hair, Carl McDaniel. Det är den 12e upplagan av kursboken. Den är skriven på engelska och består av 410 sidor. Förlaget bakom boken är Cengage Learning som har sitt säte i Boston.
Köp boken MKTG12 : principles of marketing på Studentapan och spara pengar.
Referera till MKTG12 : principles of marketing (Upplaga 12)
Harvard
Lamb, C. W., Hair, J. F. & McDaniel, C. (2019). MKTG12 : principles of marketing. 12:e uppl. Cengage Learning.
Oxford
Lamb, Charles W., Hair, Joe F. & McDaniel, Carl, MKTG12 : principles of marketing, 12 uppl. (Cengage Learning, 2019).
APA
Lamb, C. W., Hair, J. F., & McDaniel, C. (2019). MKTG12 : principles of marketing (12:e uppl.). Cengage Learning.
Vancouver
Lamb CW, Hair JF, McDaniel C. MKTG12 : principles of marketing. 12:e uppl. Cengage Learning; 2019.
