The Bestseller Code; Jodie Archer, Matthew Jockers; 2016

The Bestseller Code

av Jodie Archer, Matthew Jockers
What if an algorithm could predict which manuscripts would become mega-bestsellers?Girl on the Train. Fifty Shades. The Goldfinch. Why do some books capture the whole world's attention? What secret DNA do they share? In The Bestseller Code, Archer and Jockers boldly claim that not only can mega-hits be explained and identified - but they've built the algorithm to prove it. Using cutting-edge text mining techniques, they have developed a model that analyses theme, plot, style and character to explain why some books resonate more than others with readers. Provocative, entertaining, and ground-breaking, The Bestseller Code explores the hidden patterns at work in the biggest hits and, more importantly, the real reasons we love to read.
What if an algorithm could predict which manuscripts would become mega-bestsellers?Girl on the Train. Fifty Shades. The Goldfinch. Why do some books capture the whole world's attention? What secret DNA do they share? In The Bestseller Code, Archer and Jockers boldly claim that not only can mega-hits be explained and identified - but they've built the algorithm to prove it. Using cutting-edge text mining techniques, they have developed a model that analyses theme, plot, style and character to explain why some books resonate more than others with readers. Provocative, entertaining, and ground-breaking, The Bestseller Code explores the hidden patterns at work in the biggest hits and, more importantly, the real reasons we love to read.
Utgiven: 2016
ISBN: 9780241243701
Förlag: Penguin Books Ltd.
Format: Inbunden
Språk: Engelska
Sidor: 256 st
What if an algorithm could predict which manuscripts would become mega-bestsellers?Girl on the Train. Fifty Shades. The Goldfinch. Why do some books capture the whole world's attention? What secret DNA do they share? In The Bestseller Code, Archer and Jockers boldly claim that not only can mega-hits be explained and identified - but they've built the algorithm to prove it. Using cutting-edge text mining techniques, they have developed a model that analyses theme, plot, style and character to explain why some books resonate more than others with readers. Provocative, entertaining, and ground-breaking, The Bestseller Code explores the hidden patterns at work in the biggest hits and, more importantly, the real reasons we love to read.
What if an algorithm could predict which manuscripts would become mega-bestsellers?Girl on the Train. Fifty Shades. The Goldfinch. Why do some books capture the whole world's attention? What secret DNA do they share? In The Bestseller Code, Archer and Jockers boldly claim that not only can mega-hits be explained and identified - but they've built the algorithm to prove it. Using cutting-edge text mining techniques, they have developed a model that analyses theme, plot, style and character to explain why some books resonate more than others with readers. Provocative, entertaining, and ground-breaking, The Bestseller Code explores the hidden patterns at work in the biggest hits and, more importantly, the real reasons we love to read.
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Om The Bestseller Code (2016)

I september 2016 släpptes boken The Bestseller Code skriven av Jodie Archer, Matthew Jockers. Den är skriven på engelska och består av 256 sidor djupgående information om företagsekonomi. Förlaget bakom boken är Penguin Books Ltd..

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KurslitteraturEkonomi och ledarskapFöretagsekonomiThe Bestseller Code
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