83:T4b4,Psychology: The Science of Mind and Behaviour fourth edition has been fully updated to reflect new developments in the field. Its celebrated pedagogical design has been reinforced with key research, issues and offers an exciting and engaging introduction to the study of psychology.The scientific approach brings together international research, practical application and the levels of analysis framework to encourage critical thinking about psychology and its impact on our daily lives. Key features:*Brand new! Psychology at Work interviews from Psychologists in the field provide a glimpse of their day-to-day work and the career path they have taken since completing a psychology degree. *Research Close Ups reflect new research and literature as well as brand new critical thinking questions to increase analysis and evaluation of the findings. *Core subject updates such as DSM-5 for psychological disorders. *Current issues and hot topics such as, social media, prosociality, critical perspectives of positive psychology and coverage of the replication crisis to prompt debates on the questions facing psychologists today.*Focus Arrow Boxes encourage critical analysis and application of the text.84:T521,

"Psykologi: The Science of Mind and Behaviour" fjärde upplagan har uppdaterats helt för att återspegla den senaste utvecklingen inom området. Den berömda pedagogiska designen har förstärkts med viktig forskning, frågor och erbjuder en spännande och engagerande introduktion till studiet av psykologi.

Den vetenskapliga metoden sammanför internationell forskning, praktisk tillämpning och analysnivåerna för att uppmuntra kritiskt tänkande om psykologi och dess inverkan på våra dagliga liv.

Viktiga funktioner:

Helt ny! Psykologi på jobbet intervjuer från psykologer inom området ger en glimt av deras dagliga arbete och den karriärväg de har tagit sedan de avslutade en psykologexamen.
"Research Close Ups" speglar ny forskning och litteratur samt helt nya frågor om kritiskt tänkande för att öka analys och utvärdering av resultaten.
Uppdateringar av kärnämnen som DSM-5 för psykologiska störningar.
Aktuella frågor och heta ämnen som sociala medier, prosocialitet, kritiska perspektiv på positiv psykologi och täckning av replikeringskrisen för att uppmana till debatter om de frågor som psykologer står inför idag
Fokuserade pilboxar uppmuntrar till kritisk analys och tillämpning av texten.

85:T542,ISBN: 9781266085963 is an International edition of Investments 13th Edition by Zvi Bodie, Alex Kane, Alan J. Marcus ****Student textbook only, No Connect Access Code included!!******Investments set the standardas a graduate (MBA) text intended primarily for courses in investment analysis.The guiding principle has been to present the material in a framework that isorganized by a central core of consistent fundamental principles and will introducestudents to major issues currently of concern to all investors. In an effort to link theory to practice, the authorsmake their approach consistent with that of the CFA Institute. Many features ofthis text make it consistent with and relevant to the CFA curriculum. The common unifying theme is that securitymarkets are nearly efficient, meaning that most securities are priced appropriately given their risk and return attributes. Investments is alsoorganized around several important themes: The central theme is the near informational-efficiency of well-developed security markets and the general awareness that competitive markets do not offer "free lunches" to participants. A second theme is the risk–return trade-off. Also, this text places great emphasis on asset allocation. Finally, this text offers a broad and deep treatment of futures, options, and other derivative security markets.86:T432,

Business Statistics: Communicating with Numbers takes a comprehensive and contemporary approach that aims to bridge the gap between how statistics is taught and applied in the business world. This title not only prepares students in basic statistics but also gets them excited about further exploration of data analytics. The authors emphasize communicating with numbers rather than number crunching, through relatable case studies with relevant statistical methods and takeaways. This title incorporates timely examples from various fields, reinforces core features from previous editions, uses Excel and R to analyze data and solve problems, and includes new improvements, such as a revised chapter on data visualization, an exclusive chapter on logistic regression, and digital enhancements such as a big data capstone project with algorithmic exercises that span across multiple chapters.

87:Td55,The fourth European edition of Microeconomics and Behaviour builds on its core analytical foundations, and embeds them in accessible and engaging real-world examples to demonstrate the relationship between economic thinking and analysis and human behaviour.

By blending theory with practical application, students are encouraged to think like economists and critically assess the technical tools of microeconomics and to find more interesting and innovative ways of applying them, ultimately developing a lasting interest in the discipline.

Key Features
• Fully updated chapters, with new and expanded material on the economics of happiness, halo and decoy effects, price discrimination, the gig economy and self-employment, and partial versus general equilibrium.

• Extensive pedagogical features including worked examples, key terms and definitions, in-chapter exercises, chapter summaries, and review questions to enhance understanding and retention

• Economic Naturalist examples illustrate how economic principles can explain everyday experiences and observations. New examples include: “Why does an efficient health service not do everything to keep people alive?”, “Why did Taylor Swift fans not sell their tickets for The Eras Tour?” and “Why do most cryptocurrencies fail within a few years?”

Connect® Resources
Available on McGraw Hill’s Connect®, the well-established online learning platform, which features our award-winning adaptive reading experience as well as resources to help faculty and institutions improve student outcomes and course delivery efficiency. To learn more, visit mheducation.co.uk/connect
Key Connect® features for this edition include:

• Economic Application Based Activities that provide students with valuable practice, using problem solving skills to apply their knowledge to realistic scenarios. Students’ progress from understanding basic concepts to using their knowledge to analyse complex scenarios and solve problems.

• Economic Naturalist graphing questions which have been developed to complement this key pedagogical feature from the textbook.

• Interactive Graphs that help students see the relevance of the subject matter by providing visual displays of real data for students to manipulate. All graphs are accompanied by assignable assessment questions and feedback for students.

Edward J. Cartwright is a Professor of Economics at De Montfort University in the UK. He is also Director of the Institute for Applied Economics and Social Value. One of his passions is the use of interactive classroom experiments in economics teaching. His research has focused primarily on cooperation and coordination in economic and social behaviour.

Robert H. Frank is the Henrietta Johnson Louis Professor of Management and Professor of Economics at the Johnson Graduate School of Management at Cornell University, USA. He is also a Distinguished Senior fellow at Demos, USA. For more than a decade his ‘Economic View’ column appeared monthly in the New York Times. His research has focused on rivalry and cooperation in economic and social behaviour.

This European edition is originally based on the Microeconomics and Behavior text by Robert Frank.

88:Te74,Curious about how marketers tackle challenges like sustainability, climate change, privacy and AI? Or how they harness data and technology to understand their audiences? Now in its 8^th edition, Foundations of Marketing explores these pressing questions, offering up-to-date insights through real-world applications of marketing concepts, case studies, and contemporary examples. The book's value theme continues to provide a strong conceptual framework, helping students understand how marketing creates, communicates, and delivers value in a rapidly changing landscape. This leading textbook reflects recent advancements in marketing research and practice, making it an essential resource for today's marketing students.

Discover:

The impact of generative AI across the field of marketing practice, in areas such as customer service, content marketing and advertising
The growing importance of digital and social media marketing, covered throughout the book
How organisations are leveraging consumer data to make decisions and drive customer retention and conversion levels
Important developments in the field of sustainable marketing
Both a Managerial and Consumer perspective to marketing

Key features:

Marketing Spotlights highlight the marketing innovations of brands such as Lidl, Hoka, Singapore Airlines and Decathlon.
Marketing in Action boxes offer modern examples of real marketing campaigns in the UK, Europe and internationally.
Critical Marketing Perspective boxes encourage students to critically reflect on ethical debates and stimulate student discussion and analysis about socially responsible practices.
End of Chapter Case Studies covering businesses such as Quorn, IKEA, Aveeno Skincare and Victoria's Secret provide students with an in-depth analysis of companies' marketing strategies. Each case study has dedicated questions to encourage critical thinking.

Foundations of Marketing is available through McGraw Hill's Connect learning platform as an interactive, adaptive eBook alongside a wealth of ready-made course content for teaching, learning, practice and assessment. With a variety of tools to help with course management, insight and tracking, Connect helps faculty and institutions improve student outcomes and deliver courses more efficiently. To learn more, visit mheducation.co.uk/connect.

Key Connect features for this edition include:

Application Based Activities that provide students with a real-world experience and provides the opportunity to synthesize information and use critical thinking skills to solve realistic scenarios. Coverage includes digital and social media marketing, marketing ethics and Artificial Intelligence
Marketing Analytics exercises that challenge students to make decisions using metrics commonly seen across marketing professionals
Assignable case studies with associated multiple-choice questions to test understanding and application of topics covered in the case study
New 'iSeeit!' videos with associated questions to aid learning and supplement the content of the book, allowing students to test their understanding of key concepts

John Fahy is Professor of Marketing at the University of Limerick, Ireland

David Jobber is Professor of Marketing at the University of Bradford School of Management, UK

Svend Hollensen is Associate Professor of International Marketing at the University of Southern Denmark (Sønderborg)89:T831,Have you wondered how marketers use data and technology to capture relevant information on their target audience? Or how marketers in today’s world deal with questions around sustainability, climate change and planned product obsolescence? In its 7th edition, Foundations of Marketing aims to answer these pressing questions. This leading textbook is packed with contemporary examples and case studies that highlight the real-world applications of marketing concepts.

Discover:

• The growing importance of social marketing

• How organisations are leveraging consumer data to make decisions and drive customer retention and conversion levels

• The role of brand communities, peer-to-peer marketing and social influencers

• Both a Managerial and Consumer approach to marketing

Key features:

• Marketing Spotlights highlight the marketing innovations of brands such as Zoom, Rent the Runway, John Lewis and Patagonia.

• Marketing in Action boxes offer modern examples of real marketing campaigns in the UK, Denmark, The Netherlands and internationally.

• Critical Marketing Perspective boxes encourage students to critically reflect on ethical debates and stimulate student discussion and analysis about socially responsible practices.

• End of Chapter Case Studies covering Starbucks, Patek Philipe, Spotify and Depop provides students with an in-depth analysis of companies’ marketing strategies. Each case study has dedicated questions to encourage critical thinking.

• Connect® resources such as updated Testbank and Quiz questions, Application Based Activities and assignable Case Studies with associated multiple-choice questions.

John Fahy is Professor of Marketing at the University of Limerick, Ireland

David Jobber is Professor of Marketing at the University of Bradford School of Management, UK8a:T737,

Har du funderat över hur marknadsförare använder data och teknik för att samla relevant information om sin målgrupp? Eller hur dagens marknadsförare hanterar frågor kring hållbarhet, klimatförändringar och planerat produktföråldrande? I sin sjunde utgåva syftar "Grundläggande Marknadsföring" till att svara på dessa brännande frågor. Denna ledande lärobok är fylld med samtida exempel och fallstudier som belyser marknadsföringsbegreppens tillämpningar i verkligheten.

Upptäck:

Den växande betydelsen av social marknadsföring.
Hur organisationer använder konsumentdata för att fatta beslut och driva kundbehållning och konverteringsnivåer.
Rollen av varumärkesgemenskaper, marknadsföring peer-to-peer och sociala influerare.
Både en förvaltnings- och konsumentinriktad inställning till marknadsföring.

Huvudfunktioner:

Marknadsföringsbelysningar lyfter fram marknadsföringsinnovationer från varumärken som Zoom, Rent the Runway, John Lewis och Patagonia.
Marknadsföring i praktiken-lådor erbjuder moderna exempel på verkliga marknadsföringskampanjer i Storbritannien, Danmark, Nederländerna och internationellt.
Kritiska marknadsföringsperspektiv-lådor uppmuntrar studenter att kritiskt reflektera över etiska debatter och stimulerar studentdiskussion och analys om socialt ansvarsfulla metoder.
Fallstudier vid kapitlets slut som täcker Starbucks, Patek Philipe, Spotify och Depop ger studenter en djupgående analys av företags marknadsstrategier. Varje fallstudie har dedikerade frågor för att uppmuntra kritiskt tänkande.
Anslut resurser såsom uppdaterad Testbank och Quizfrågor, Applikationsbaserade aktiviteter och tilldelningsbara fallstudier med tillhörande flervalsfrågor.

8b:T1e6e,

The fifth European edition of Corporate Finance takes an applied approach to cover all the latest research and topic areas important to students taking Finance courses. The new edition provides an international perspective on all areas of corporate finance and has been updated to include discussion on current trends such as the integrated nature of global supply chains, financial risk management, and key regulatory changes impacting the sector. It addresses the impact that FinTech, the climate and geopolitics are having on the development of corporate finance, considers the questions brought about by the global corona virus pandemic, and looks to the future of the industry.

Understanding and Application
•Clear, user-friendly style
•Example boxes in every chapter provide hypothetical examples to illustrate theoretical concepts such as cash flow timing, dividend smoothing and differential growth.
•Real World Insight boxes use companies like Apple, Volkswagen and Adidas to show how they have applied corporate finance theories and concepts to their business decisions.
•Chapter links throughout provide quick cross-referencing to show the connections between topics.

Practice and Proficiency
•Mini and Practical cases present scenarios and questions to practice application and learning.
•Questions and Problems in each chapter, categorised by topic and level of difficulty, allow for rigorous testing of the chapter content.
•Numbered maths equations and key notation boxes listing the variables and acronyms that will be encountered in each chapter, designed to encourage mastery of Maths.
•Exam Questions designed to take 45 minutes and test you on material learned in a more formal exam style.
•Connect® resources include algorithmic questions designed to ensure equations and calculations are not learned by rote but by thorough understanding and practice.

New to This Edition
•Sustainability in Action boxes draw on issues relating to the environment, society, the economy and climate change to show how corporate finance is so important to the resolution of sustainability challenges.
•Updated discussions and new sections on sustainable value added, green bonds, dividend policy and share repurchases, Islamic Financing, intangible valuation, and the differential value method.

Available on McGraw Hill’s Connect®, the well-established online learning platform, which features our award-winning adaptive reading experience as well as resources to help faculty and institutions improve student outcomes and course delivery efficiency. To learn more, visit mheducation.co.uk/connect

David Hillier is Associate Principal and Executive Dean of the University of Strathclyde Business School. A Professor of Finance, David was recognized as being in the top 3 per cent of the most prolific finance researchers in the world over the past 50 years (Heck and Cooley, 2009) and appears regularly in the media as a business commentator. His YouTube channel of finance lectures (professordavidhillier) has attracted nearly half a million views worldwide.

This European edition is originally based on the Corporate Finance text by Stephen A. Ross, Randolph W. Westerfield, Jeffrey F. Jaffe, and Bradford D. Jordan.

8c:T375c,

Personality makes us who we are and influences every aspect of our lives, from how we interact with others, to how we respond in stressful situations. Personality Psychology uses a unique organizational framework to explore the six key domains of knowledge about personality: Dispositional, Biological, Intrapsychic, Cognitive-Experiential, Social and Cultural, and Adjustment. This fourth edition expands its practice-based approach while retaining a focus on the scientific basis of current understanding and integrates contemporary research while also covering classic viewpoints.

Key features:

• NEW Learning Objectives have been added to the start of each chapter to support key learnings.

• Part Openers have been revised to strengthen the links between chapters and enhance practical application of theories by following a fictional student’s journey through life and discussing their personality traits through the lens of each of the six domains.

• Chapters have been updated to cover the latest developments in DSM-5 and ICD-11.

• A greater emphasis on critical approaches to evolutionary personality psychology & the work of Eysenck have been interwoven throughout the book.

• Application boxes examine how personality theories and research are used in real-world situations.

• A Closer Look boxes explore core topics and influential studies to enhance students’ understanding.

• New and updated Exercises encourage critical reflection and the application of theory to personal experience.

• Accessibility front and center - the eBook has been updated in line with WCAG 2.0 guidelines.

Available on McGraw Hill’s Connect®, the well-established online learning platform which features our award-winning adaptive reading experience as well as resources to help faculty and institutions improve student outcomes and course delivery efficiency. To learn more, visit mheducation.co.uk/connect where you can access key support materials for your teaching, including a testbank and lecture support.

8d:Td5b,Personality makes us who we are and influences every aspect of our lives – from how we interact with
others, to how we respond in stressful situations. Personality Psychology uses a unique organizational
framework to explore the six key domains of knowledge about personality – Dispositional, Biological,
Intrapsychic, Cognitive/Experiential, Social/Cultural and Adjustment. This third edition focuses on the scientific
basis of current understanding, highlighting contemporary research while also covering classic viewpoints.

Key features:

• Updated chapter on Culture and Personality with an expanded review of international research
• Extensively revised chapter on Personality Disorders, covering the DSM-5 and its hybrid model
• New and refreshed pedagogy including ‘Application boxes’, which examine how personality
theories and research are used in real-world situations
• ‘A Closer Look’ sections, which explore core topics and influential studies to enhance students’
understanding
• New and updated Exercises to encourage critical reflection and the application of theory to
personal experience
• A fully revised chapter on Psychoanalytic Approaches to Personality, including historical
perspectives and extended coverage of Object Relations Theory and Ego Psychology

Connect® Psychology is McGraw Hill’s digital learning and teaching environment.

Students – You get easy online access to homework, tests and quizzes designed by your instructor.
You get immediate feedback on how you’re doing, making it the perfect platform to test your knowledge.

Lecturers – Connect® gives you the power to create auto-graded assignments, tests and quizzes online.
The detailed visual reporting allows you to easily monitor your students’ progress. In addition, you can
access key support materials for your teaching, including a testbank and lecture support.

Randy Larsen is the William R. Stuckenberg Professor of Human Values and Moral Development at Washington
University in St. Louis. His recent classes include personality psychology and ethics for scientists.

David Buss is Professor of Psychology and Chair of the Individual Differences and Evolutionary
Psychology (IDEP) programme at the University of Texas at Austin.

Andreas Wismeijer lectures in personality psychology and a multitude of other courses at Tilburg University and
Nyenrode Business University. He is a prolific writer of articles on psychology.

John Song is the interim Head of the School of Applied Social Sciences at De Montfort University, where he has also
taught personality, individual differences and research methods as an Associate Professor.

Stéphanie van den Berg is Associate Professor at the University of Twente where she teaches statistics, data science
and psychometrics to students in the behavioural sciences.

Bertus Jeronimus teaches courses on personality and individual differences, as well as lifespan development and
socialization, at Groningen University. He is Assistant Professor in the Faculty of Behavioural and Social Sciences.3c:["$","$L7e",null,{"state":{"mutations":[],"queries":[{"dehydratedAt":1794602526573,"state":{"data":{"pages":[{"requestId":"1f1a973a-7a04-426e-9589-03975a1488eb","total":{"value":3618,"relation":"eq"},"rows":[{"entityType":"book","isbn":"9780077189624","id":499917,"score":2,"position":0,"book":{"id":499917,"isbn":"9780077189624","created":"2021-06-17T17:07:50.000Z","title":"Psychology: The Science of Mind and Behaviour","description":"$83","htmlDescription":"$84","pages":1000,"language":"eng","depth":38,"height":225,"width":272,"weight":2053,"edition":"4","publishDate":"2019","authorNames":"Nigel Holt, Andy Bremner, Ed Sutherland, Michael Vliek, Michael Passer, Ronald Smith","publisherName":"McGraw Hill ","format":"BC","category":87,"image":"https://book-info.studentapan.live/image/9780077189624-psychology-the-science-of-mind-and-behaviour.jpg","highResImage":"https://book-info.studentapan.live/image/9780077189624-psychology-the-science-of-mind-and-behaviour.jpg/org","imageFile":"9780077189624","isRemoved":null,"views":1091,"editionGroupId":24,"editionGroupState":null,"adsCount":175,"minPrice":275,"source":"book-info-service","minNewPrice":null,"varugruppCode":null,"isExercise":false,"inventory":null,"sellAsDigital":false,"editionGroupSearchEnabled":false,"reviewSummary":{"averageRating":4.7965,"totalReviews":113,"distribution":{"1":{"actualPercentage":0,"normalizedPercentage":0},"2":{"actualPercentage":0,"normalizedPercentage":0},"3":{"actualPercentage":3,"normalizedPercentage":3.23},"4":{"actualPercentage":15,"normalizedPercentage":18.28},"5":{"actualPercentage":82,"normalizedPercentage":100}}}}},{"entityType":"book","isbn":"9781266085963","id":714790,"score":2,"position":1,"book":{"id":714790,"isbn":"9781266085963","created":"2023-11-11T09:52:10.000Z","title":"Investments","description":"$85","htmlDescription":null,"pages":1072,"language":"eng","depth":198,"height":223,"width":33,"weight":1630,"edition":"13","publishDate":"2024","authorNames":"Zvi Bodie, Alex Kane, Alan J. 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