82:T8ab,A benchmark for all accounting books.
Sarah Knight, former Finance Courses Coordinator, Huntingdonshire Regional College

The writing style of the book is spot-on and just the right tone well done! I consider all chapters to be at the appropriate level, very practical and structured in manageable bite-sized chunks.
Alison Fox, Lecturer, University of Dundee

The worlds best-selling textbook on book-keeping and accounting, Business Accounting Volume 1 continues to provide an indispensible introduction for students and professionals across the globe. It is renowned for clarity, with easy-to-understand language and a plethora of examples to aid your understanding.

The 12th edition is updated to be fully compliant with International Financial Reporting Standards (IFRS). Other updates include new coverage of professional ethics, disaster recovery, and over 70 new examples to test your understanding.

The text is supported by MyAccountingLab (www.myaccountinglab.com), an online tutorial and assessment solution. With more than 300,000 registered students in 2010 doing 4 million assignments, MyAccountingLab is the most effective and reliable learning solution for accounting available today.

Features:

A personalised study plan for each student
Guided solutions that take students step-by-step through solving a problem
Exam board-style questions
An eBook for quick reference

We polled 10,000 student users of MyAccountingLab from around the globe in 2010:

92% of students said that MyAccountingLab learning aids helped them while completing homework and/or preparing for exams
89% of students said that MyAccountingLab helped them earn a higher grade.
92% of students would recommend MyAccountingLab for future courses.

Business Accounting Volume 1 is used on a wide variety of courses in accounting and business courses, from the secondary and tertiary levels to those studying for professional qualifications.83:T55e,Så lyckas du med essäer och inlämningsuppgifter. Finns det något hemligt recept på hur man lyckas med sina studier? Svaret är nej! Men det finns några viktiga tips och metoder som kan hjälpa dig att förbättra dina studieresultat. Den här lättillgängliga handboken guidar dig till de områden som de flesta studenter behöver hjälp med: att planera och skriva vetenskapliga texter. Så lyckas du med essäer och inlämningsuppgifter ger enkla och praktiska tips och lösningar som hjälper dig att prestera bättre och nå bättre resultat – och få bättre betyg! Så lyckas du med essäer och inlämningsuppgifter innehåller alla de råd, redskap och metoder som du behöver för att: - komma igång med arbetet - planera din text och bli klar i tid - anteckna och läsa effektivt - utveckla ditt akademiska skrivande och utöka ditt ordförråd - bygga upp dina texter och undvika de vanligaste fallgroparna när det gäller språket och strukturen - göra källhänvisningar och undvika plagiering - granska, korrekturläsa och presentera texten så att du når fram till läsaren och slutresultatet blir så bra som möjligt. Så lyckas du med essäer och inlämningsuppgifter ger dig dessutom snabba svar på dina mest angelägna frågor om studieteknik och skrivande. Översättning och bearbetning till svenska: Anna Brynhammar84:T720,Over the last twenty years, Selling and Sales Management has proved itself to be the definitive text in this exciting and fast-moving area.

The new edition comes fully updated with brand new case studies using working businesses to connect sales theory to the practical implications of selling in a modern environment.

New to this edition:

Integration of recent cutting-edge research into chapters throughout the book.
Fully updated coverage of technological applications in selling and sales management.
A more detailed coverage of ethics in selling and sales management.
Expanded coverage of sales training and organisation.
A more in-depth look at the sales cycle, cold canvassing and systems selling.
A more thorough coverage of B2B and B2C selling.
Additional exercises to assist both students and tutors.

About the authors

David Jobber is Professor of Marketing at Bradford University and serves on the editorial board of numerous marketing and sales management journals. He also served as Special Advisor to the Research Assessment Exercise panel that rated research output from business and management schools throughout the UK. David Jobber has also received the Academy of Marketing Life achievement award for extraordinary and distinguished services to marketing.

Geoff Lancaster is Dean of Academic Studies at London School of Commerce and Chairman of Durham Associates Group Ltd. He was formerly Research Professor of Marketing at London Metropolitan University, Senior Examiner to the Chartered Institute of Marketing and Chief Examiner to the Institute of Sales and Marketing Management.

Dont forget to visit www.pearsoned.co.uk/jobber for additional learning resources.85:Tb8c,The book has been written and revised in successive editions with a dedicated focus on the needs of students.
Roy Bailey, University of Essex

A key strength of the book is the student-friendly writing style. The author definitely takes a student point of view with respect to discussion and explanation.
Pam Siler, University of Abertay, Dundee

There are a number of key strengths in the Sloman book. First, the clarity of the written style is outstanding. Second, the leaning features are exceptional. Third, the way in which the subject is tackled using logical ideas, graphical representation as well as the algebra gives students confidence in the their own ability to learn difficult topics. Fourth, the delivery of material across multi-media platforms is innovative and shows much creativity.
Ian Jackson, Staffordshire University

Economics has never been so exciting to learn, nor so challenging to teach

The seventh edition of Economics contains the most up-to-the minute coverage and uses the latest data to track and analyse the impact of the global financial crisis on our economy.

Just like the economy, Economics has also been through a thorough overhaul. While retaining its classic features and clear and engaging writing style, it has many new features, including:

New co-author Alison Wride from the University of Exeter.
New part D on Microeconomic Policy with separate chapters on government policies towards the environment, big business and inequality.
Expanded section on Game Theory covering multiple move and single shot games.
The most exhaustive revision to date of macroeconomics. The impact of the financial crisis, banking collapse and subsequent recession on fiscal and monetary policy is explored in detail, as is the role of securitisation and issues of liquidity and risk.

Suitable for your first principles of economics course read this textbook and see if you can do a better job of running the economy!

Go to www.pearsoned.co.uk/sloman your gateway to all the online resources for this new edition, including:

A new regularly updated economics in the news blog with accompanying podcasts.
A new student revision centre with a wealth of resources such as self-testing interactive questions and answers, revision cards, audio animations and hints and tips to help you do well in your exams.
A new edition of MyEconLab. Redeem your access code included with this textbook here to gain access to an unrivalled online study and testing resource, providing you with personalised practice exactly where you need it most. See getting started with MyEconLab in the guided tour for more details.

John Sloman is Director of the Economics Network, the economics subje...86:T79d,"I find this book highly readable and a very useful introduction to financial accounting, in particular the regulatory framework influencing accounting in an international context" Fredrik Ljungdahl, Senior Lecturer, Jnkping University

'Financial Accounting' is the ideal choice for all those looking for an introductory text in financial accounting, particularly those with little or no previous knowledge of the subject. With a clear writing style, this accessible book is unique in teaching financial accounting from a non-country specific perspective, using International Financial Reporting Standards (IFRS) as its framework to explain key concepts and practice. Building on the success of the second edition this truly international book continues to draw contemporary examples from Europe, the US and beyond, and has been fully updated to incorporate the extensive accounting changes of the past three years.

Key features

Expanded and amended coverage of group accounting and of financial analysis.
Real-life examples are included from a wide range of countries.
Activities and Why it Matters boxes integrated throughout each chapter to challenge students and stimulate further interest.
New book-keeping appendix provides step-by-step coverage of the key techniques
Extensive exercises at the close of each chapter.
Includes a glossary of terms used in IFRS (and UK and US) accounting.

Ideal for undergraduate and MBA students worldwide, taking a first course in financial accounting.

David Alexander is Professor of Accounting at the University of Birmingham Business School, England.

Christopher Nobes is PricewaterhouseCoopers Professor of Accounting at the University of Reading, England. From 1993 to 2001 he was a representative on the board of the International Accounting Standards Committee.87:Tbcc,'This book seems to be alone in providing a good link between supply chain and purchasing strategy, in this respect it is the best I have seen.' Nigel Wild, Programme Director, MA e-Logistics and Supply Chain Management, School of Business, University of Greenwich

Lysons and Farrington is a fundamental purchasing knowledge resource. The publication of this seventh edition marks its 24th year and it can fairly claim to be the most comprehensive textbook on purchasing and supply chain management currently available.

Clearly written and covering a wide range of information, models and definitions, this book is an ideal overall resource for any course in Purchasing or Supply Chain Management. The contents clearly cover the syllabus of the Chartered Institute of Purchasing and Supply at both the Foundation and Professional stages and the text will provide a quick source of reference for practitioners on many aspects of purchasing and supply.

This new edition has been fully revised and chapters on storage, transport and human resources have been replaced by new chapters on supplier relationships, product innovation and supplier involvement. This new edition contains:

an emphasis on purchasing strategy,
the inclusion of public sector purchasing,
coverage of topics like E-procurement, RFID, value management and fraud,
new teaching resources include an Instructor's Manual, additional case studies and comprehensive PowerPoint slides, available from www.pearsoned.co.uk/lysons .

The book contains a comprehensive bibliography, index and glossary as well as case studies and discussion questions in every chapter and sample past examination questions from CIPS.

The authors provide a nicely integrated approach to purchasing and supply chain management, drawing on the many disciplines that contribute to a full knowledge of purchasing strategy, practice and techniques. Translated into Chinese, Russian and Polish, this book provides a truly international and invaluable guide for students of purchasing and supply chain management and practitioners alike.

Dr Kenneth Lysons is a graduate of three universities and also possesses a number of diplomas and professional qualifications. After 10 years of practical purchasing experience and various senior education appointments and examinerships, he recently retired as a consultant specialising in the fields of purchasing and human relations management.

Dr Brian Farrington is an independent consultant and consults both internationally and to HM Government. He also teaches the Civil Service Staff College Certificate of Competence in Purchasing and Supply.

Purchasing and Supply Chain Management is published in association with the Chartered Institute of Purchasing and Supply (CIPS), which is the central reference point...88:Tc16,

"Excellent...I'm sure that this is the right approach. It addresses the issues in an innovative manner that s

upports a practical, problem-solving approach that will benefit students and their future employers."

Pat Cleary, University of Wales Institute, Business School

What is information? How do we improve information quality? How do we develop strategies for Information Management? How much do we invest in Information Systems? What are the risks of introducing a new system? How is this change managed? What are the legal constraints on Information Management?

Information overload? You hold the key.

It is estimated that the worlds total yearly creation of print, film, optical and magnetic content required 8,500,000,000,000,000,000 bytes of storage.

That is 1300MB for every man, woman and child alive the equivalent of 50 feet of books per person. And it is increasing by 30 per cent a year.

In every aspect of our lives we are suffering from information overload. This is when we see the potential value of information, but are unable to derive value from it because of its volume and complexity.

But organisations and the individuals within them can develop strategies in order to manage information as a resource in order to boost performance, and these are described and explained in this innovative textbook.

Business Information Management takes an applied, problem-solving approach, contextualising all theory within contemporary examples from a wide range of organisations in the global environment.

Dr Dave Chaffey has 15 years experience of developing information management solutions in industry and in education. Dave is a visiting lecturer at the Universities of Cranfield, Leeds and Warwick. He is also director of a training and consulting company specializing in information management applications for E-marketing.

Steve Wood lectures in information management at the School of Business Information, Liverpool John Moores University. He is an experienced Information Manager and has previously worked as Intranet and Extranet Manager for HM Treasury. He is also ...89:T656,Marketing for Tourism provides an introduction to the theory of marketing and its application in the various sectors of the travel and tourism industry. This leading text has been fully revised and updated to take account of recent changes within this dynamic environment.

The fourth edition provides a wide international dimension, notably in the13 longer case studies at the end of the text. A brand new section shows full colour illustrations of recent advertising and promotional strategies. There is broad-ranging coverage of key issues such as branding, CRM, sustainability and the changing patterns of distribution in this fast-moving industry.

A strong pedagogical structure throughout the book includes learning objectives, mini cases, and end-of-chapter questions and issues for discussion. Clearly laid out and accessibly written, the book is ideal for students taking modules on marketing for tourism within undergraduate and masters-level degrees in Tourism, Hospitality, Marketing and Business Studies.

Key features

Range of brand new and international cases
Coverage of relationship marketing, branding and sustainability
Impacts of new technologies, internet and e-marketing
Thorough update, particularly of tour operating and retail environments
New chapter on The Sales Function
Website provides a selection of presentation slides at www.booksites.net/holloway

Chris Holloway was formerly Professor of Tourism Management, University of the West of England.8a:T681,This brand new text by Manfred Gartner, based on his successful A Primer in Macroeconomics, takes a distinctive real world approach to macroeconomics, uniquely blending theory with applications. Key features of Macroeconomics:

Applies a rigorous, comprehensive approach to macroeconomics that is not available elsewhere.
Integrated case material with extensive coverage of issues affecting Europe and the rest of the world.
Full range of pedagogical features used to maximum effect to aid learning, including chapter objectives and summaries, graphs, diagrams, cases, margin notes, key terms and concepts, recommended reading, exercises to test understanding and applied problems for hands-on experience of empirical data.
Full supplementary package, including an Instructors Manual and an innovativeCompanion Website.

Macroeconomics

is aimed at intermediate courses in macroeconomics and courses in European economics.

Praise for Gartners, A Primer in European Macroeconomics, Prentice Hall (ISBN: 0 13 268897 2):

I like this text a lot! It provides an original approach to macroeconomics which is consistently targeted on the key EU macroeconomic issues of today.

Nick Adnett, Staffordshire University

The book is constantly in touch with the real world which I think is a remarkable achievement since it required lucid writing to combine analysis, education and real life in a slim volume.

Dr Fred Ribbers, Erasmus University, Rotterdam

Manfred Gartner is Professor of Economics at the University of St. Gallen, Switzerland.8b:T9bb,In this definitive and revealing history, Henry Mintzberg unmasks the process that has mesmerized so many organisations since 1965: strategic planning. One of the original management thinkers, Mintzberg concludes that strategy cannot be planned because planning is about analysis and strategy is about synthesis. That is why, he asserts, the process has failed so often and dramatically. Mintzberg traces the origin and history of strategic planning through its prominence and subsequent fall. He argues that we must reconcieve the process by which strategies are created by emphasizing informal learning and personal vision. Mintzberg proposes new definitions of planning and strategy, and examines in unusual ways the various models of strategic planning and the evidence of why they failed. Reviewing the so-called 'pitfalls' of planning, he shows how the process itself can destroy commitment, narrow a company's vision, discourage change and breed an atmosphere of politics. In a harsh critique of many sacred cows, he describes three basic fallacies of the process - in that discontinuities can be predicted, that strategists can be detached from the operations of the organisation, and that the process of strategy-making itself can be formalized. Mintzberg devotes a substantial section to the new role of planning, plans and planners, not inside the strategy-making process, but around it, in support of it, providing some of its inputs and sometimes programming its outputs, as well as encouraging strategic thinking in general. This book is essential reading for anyone in an organization who is influenced by the planning or strategy-making process. It is also suitable for undergraduate and postgraduate students undertaking corporate strategy, strategic management and business policy courses. Henry Mintzberg is Professor of Strategy and Organization and the John Cleghorn Professor of Management Studies at McGill University, Canada, and visiting Professor ar INSEAD, France. He is a two time winner of the prestigious McKinsey Award for best Harvard Business Review articles; a fellow of the Royal Society of Canada - the first elected from a management faculty - and past president of the Strategic Management Society, the worldwide association of practitioners and scholars in the field. He is the author of several seminal books including The Strategy Process, Structure in Fives and The Structuring of Organisations.8c:T78c,This book is based on object-oriented techniques applied to software engineering. Employing the latest technologies such as UML, Patterns, and Java, Bernd Bruegge and Allen H. Dutoit offer a cohesive, class-tested presentation of object-oriented software engineering in a step-by-step format based on ten years of teaching and real-world software engineering experience. This text teaches practical experience in developing complex software appropriate for software engineering project courses, as well as industry R & D practitioners. The reader benefits from timely exposure to state-of-the-art tools and methods.

Unlike other texts based on the teaching premise of multiple classes or developing multiple systems, this book focuses on techniques and applications in a reasonably complex environment, such as multi-team development projects including 20 to 60 participants. The book is based on concrete examples from real applications such as accident management, emissions modeling, facility management, and centralized traffic control.

Provides an integrated communication infrastructure for distributed development
Shows the state of the art in Software Engineering: UML, Java, Design Patterns, Distributed Development, and Multiproject Management
Illustrates how the reader learns to develop in a distributed team with hands-on experience on real system development problems
Offers a CD-ROM containing the materials used in courses taught by the authors-problem statements, requirement analysis documents, system design documents, test manuals, prototypes, and all the artifacts produced during the development of a facility management system
Presents Companion Website (www.prenhall.com/bruegge) with supplemental material such as problem statements, requirement analysis documents, system design documents, test manuals, and solutions to exercises

8d:Tb4f,The Complete Guide to Optimizing Systems Performance

Written by the winner of the 2013 LISA Award for Outstanding Achievement in System Administration

Large-scale enterprise, cloud, and virtualized computing systems have introduced serious performance challenges. Now, internationally renowned performance expert Brendan Gregg has brought together proven methodologies, tools, and metrics for analyzing and tuning even the most complex environments. Systems Performance: Enterprise and the Cloud focuses on Linux and Unix performance, while illuminating performance issues that are relevant to all operating systems. Youll gain deep insight into how systems work and perform, and learn methodologies for analyzing and improving system and application performance. Gregg presents examples from bare-metal systems and virtualized cloud tenants running Linux-based Ubuntu, Fedora, CentOS, and the illumos-based Joyent SmartOS and OmniTI OmniOS. He systematically covers modern systems performance, including the traditional analysis of CPUs, memory, disks, and networks, and new areas including cloud computing and dynamic tracing. This book also helps you identify and fix the unknown unknowns of complex performance: bottlenecks that emerge from elements and interactions you were not aware of. The text concludes with a detailed case study, showing how a real cloud customer issue was analyzed from start to finish.

Coverage includes

Modern performance analysis and tuning: terminology, concepts, models, methods, and techniques

Dynamic tracing techniques and tools, including examples of DTrace, SystemTap, and perf

Kernel internals: uncovering what the OS is doing

Using system observability tools, interfaces, and frameworks

Understanding and monitoring application performance

Optimizing CPUs: processors, cores, hardware threads, caches, interconnects, and kernel scheduling

Memory optimization: virtual memory, paging, swapping, memory architectures, busses, address spaces, and allocators

File system I/O, including caching

Storage devices/controllers, disk I/O workloads, RAID, and kernel I/O

Network-related performance issues: protocols, sockets, interfaces, and physical connections

Performance implications of OS and hardware-based virtualization, and new issues encountered with cloud computing

Benchmarking: getting accurate results and avoiding common mistakes

This guide is indispensable for anyone who operates enterprise or cloud environments: system, network, database, and web admins; developers; and other professionals. For students and others new to optimization, it also provides exercises reflecting Greggs extensive instructional experience.

8e:T82f,Weber, Tarba, and berg have provided the most comprehensive guide for understanding mergers and acquisitions that has ever been published. They explore the pre-planning, negotiation, and integration phases of this important phenomenon in a practical and scholarly way. This book is a must-read for all senior managers, HR professionals, and academics working in the field.

-Prof. Cary L. Cooper, CBE Distinguished Professor of Organizational Psychology and Health and Co-Editor of the annual series, Advances in Mergers & Acquisitions

An Integrated Model for M&A Value Creation

How to optimize the entire M&A process, from early planning to successful integration
Covers strategy, systematic quantitative and qualitative synergy potential and cultural differences analyses, screening, negotiation, due diligence, communication strategy, HR practices, leadership, trust, and more
For every M&A strategist, decision-maker, top executive, middle manager, consultant, investor, planner, and implementer

At least half of all mergers and acquisitions do not achieve their objectives; by some estimates, failure rates are even higher. Yet some combinations do deliver exceptional short- and long-term value, and businesses continue to find compelling strategic reasons to pursue them. Now, drawing on the experiences of both successful and failed M&As, Yaakov Weber offers a complete blueprint for maximizing M&A value across every stage of the process.

Weber introduces proven tools and best practices for realistically assessing potential synergies and cultural differences challenges; performing effective due diligence; rationally negotiating an appropriate price and terms; and overcoming cultural differences (both domestic and global). He especially focuses on successful planning and implementation, covering issues ranging from establishing the M&A leadership to promoting human capital and building customer trust.8f:Tba3,Its not just a war for talent out there, its a war for the right talent. Cable sheds light on how managers can identify and attract the right people to turn strategy into reality.
Susan Ashford, Associate Dean for Leadership Programming and the Executive MBA Program, University of Michigan

Change to Strange takes the mystery out of the gap between strategy and strategy execution. Daniel underscores that success is dependent on the quality of your workforce, specific targets, and disciplined measurement. The book provides a useful process and a set of questions that your leadership team needs to address to create a great organization that stands above competitors.
Stan Kelly, Senior Vice President, Wachovia Corporation

In an era of over-emphasis on best practices and benchmarking, it is so refreshing to see a blueprint for how an organization can invest in its people to truly drive competitive advantage and create uncommon value for its customers and owners. Daniel Cables insightful, practical, and rigorous strange workforce value chain will help your organization build a workforce with distinctive and compelling capabilities that better serve your customers and beat the competition.
Christian M. Ellis, Senior Vice President, Sibson Consulting, A Division of Segal

Change to Strange helps you ask the right questions about what will differentiate you in the marketplace and the strange (distinctive, extraordinary) steps you must take to make it happen. Be strange; get Change to Strange and have fun cooking up the special sauce your customers will love and your competition will find tough to imitate.
Ben Schneider, Senior Research Fellow, VALTERA; Professor Emeritus, University of Maryland; and author of Winning the Service Game.

Cables model is highly thought-provoking. The book is full of great ideas for standing out from the competition and getting your workforce fully engaged!
Sara Rynes, Editor, Academy of Management Journal; Murray Professor of Management, University of Iowa

What a great read! I found plenty of great ideas and examples in this book that I can use at VIF, and now my executive team is reading it.
David B. Young, Chief Executive Officer, Visiting International Faculty Program

Change to Strange...a fascinating and thought-provoking approach to extracting value from your human value chain. A must read for leaders engaged in reinvigorating enterprises in highly competitive markets.
Sean Crane, Senior Vice President of Operations, The Fresh Market

You cant be great if you just do what everybody else does. Dan Cable sheds light on how companies can get extraordinary business results by creating a workforce that consistently wow their customers.
Sven-ke Damgaard, Vice President Human Resources, Sony Ericsson Mobile Communications

At SAS we have our own definition of strange, and it has yielded...90:Ta74,I will never use another textbook for my social psychology courses! Dr Martin Hagger, University of Nottingham

A man enters a caf, greets with a kiss on each cheek a young woman waiting for him at a table, and sits opposite her. He orders them both an espresso and subsequently dominates the conversation about a recently released film. How would a social psychologist go about explaining this rather ordinary event?

Reflecting the links between social psychology and our everyday lives, the fifth edition of this market-leading textbook provides a lively and accessible introduction to the field.

Classic features:

Addresses key issues in social psychology from a European perspective

Includes a range of features to aid independent study such as theory and concept boxes, research highlights and real world applications

Packed with exciting research studies ranging from Allport to Zimbardo.

New to this edition:

Chapters on attitudes, aggression, leadership and decision making, prosocial behaviour, and attraction and close relationships have been significantly rewritten to include the latest thinking and developments

Literature, Film & TV sections have been updated to include the most recent examples of social psychology in the popular media

Increased coverage of topical areas including terror management theory and social neuroscience

Also available - new, user-freindly website featuring an interative recap and reminder of the main text, self test materials, and podcasts from different researchers for students to consolidate and test their understanding. For access visit www.pearsoned.co.uk/hogg.

Michael Hogg is Professor of Social Psychology at Claremont Graduate University.

Graham Vaughan is Professor of Psychology at the University of Auckland.

Hogg & Vaughan is the most comprehensive social psychology text on the market and covers material in a more sophisticated manner than the competition. Moreover, the chapters on culture, self/identity, and language provide information that is often lacking. Dr Mark Burgess, Oxford Brookes University

I use the fourth edition of Hogg & Vaughan for my first-year class and can say that it makes teaching social psychology interesting and fun! The writing style is clear and engaging and conveys the passion of the authors even with difficult and potentially dry material. 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