An Introduction to Revenue Management for the Hospitality industry : Principles and Practices for the real WorldUpplaga 1
- Upplaga: 1a upplagan
- Utgiven: 2014
- ISBN: 9781292027159
- Sidor: 280 st
- Förlag: Pearson Education Limited
- Format: Häftad
- Språk: Engelska
Om boken
For courses in Introduction to Revenue Management.
The first of its kind, this book was written to address the emerging course in Hospitality focused on revenue management. Based on the authors years of industry experience, this book includes a model for understanding the revenue management process and reveals four basic building blocks to revenue management success. With chapters dedicated to consumer behavior, economic principles, and strategic management, it outlines key processes and stages of revenue management planning. Four unique application chapters tailor concepts to specific segments of the industry and professional profiles help students learn about possibilities within the field.
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Mer om An Introduction to Revenue Management for the Hospitality industry : Principles and Practices for the real World (2014)
2014 släpptes boken An Introduction to Revenue Management for the Hospitality industry : Principles and Practices for the real World skriven av Kimberly A. Tranter. Det är den 1a upplagan av kursboken. Den är skriven på engelska och består av 280 sidor. Förlaget bakom boken är Pearson Education Limited.
Köp boken An Introduction to Revenue Management for the Hospitality industry : Principles and Practices for the real World på Studentapan och spara uppåt 66% jämfört med lägsta nypris hos bokhandeln.
Referera till An Introduction to Revenue Management for the Hospitality industry : Principles and Practices for the real World (Upplaga 1)
Harvard
Tranter, K. A. (2014). An Introduction to Revenue Management for the Hospitality industry : Principles and Practices for the real World. 1:a uppl. Pearson Education Limited.
Oxford
Tranter, Kimberly A., An Introduction to Revenue Management for the Hospitality industry : Principles and Practices for the real World, 1 uppl. (Pearson Education Limited, 2014).
APA
Tranter, K. A. (2014). An Introduction to Revenue Management for the Hospitality industry : Principles and Practices for the real World (1:a uppl.). Pearson Education Limited.
Vancouver
Tranter KA. An Introduction to Revenue Management for the Hospitality industry : Principles and Practices for the real World. 1:a uppl. Pearson Education Limited; 2014.
