Consumer Behavior Upplaga 8
For undergraduate and MBA courses in consumer behavior.
Solomon goes beyond the discussion of why people buy things and explores how products, services, and consumption activities contribute to shape peoples social experiences.
Upplaga: 8e upplagan
Utgiven: 2008
ISBN: 9780136015963
Förlag: Pearson
Format: Inbunden
Språk: Engelska
Sidor: 720 st
For undergraduate and MBA courses in consumer behavior.
Solomon goes beyond the discussion of why people buy things and explores how products, services, and consumption activities contribute to shape peoples social experiences.
Varje vecka tillkommer tusentals nya säljare. Bevaka boken så får du meddelande när den finns tillgänglig igen.