Designed in SwedenUpplaga 1

From the sleek silhouettes of lustrous art glass to the cool contours of sculptural furniture, Designed in Sweden showcases the dynamic developments that characterise new Swedish design. As a forward-thinking generation make a radical departure from traditional forms, todays designers are pioneering an exciting new vision that promises to revolutionise Swedish design forever. Compelling, insightful and far-reaching in content, Designed in Sweden is an essential guide to the nation's most directional designers. Ive always thought of the Swedes as the quiet ones of European design. Not any more. Designed in Sweden shows that theyre crackling with confidence and originality and suggests that Swedish is the design force to watch. Fiona Rattray, Independent Designed in Sweden banishes the persistent image of bendy pale-wood chairs, nice-but-dull checked blankets and the flat pack giant IKEA as the standard bearers for a nations design aesthetic. David Nicholls, Telegraph Designed in Sweden showcases the tone of the fresh and forward new generation of Swedish designers playful and witty in design as well as in choice of material. A great surge of new talent. Roberta Holm, Wallpaper*.