Digital business : concepts & strategy; Eloise. Coupey; 2005
Helt ny
Digital business : concepts & strategy; Eloise. Coupey; 2005
Helt ny

Digital business : concepts & strategyUpplaga 2

av Eloise. Coupey

  • Upplaga: 2a upplagan
  • Utgiven: 2005
  • ISBN: 9780131400979
  • Sidor: 458 st
  • Förlag: Pearson Prentice Hall
  • Format: Häftad
  • Språk: Engelska

Om boken

As businesses adapt to the realities of the digital world and build on the hard-won insights of the digital business pioneers, increasing importance is placed on the need to understand how traditional concepts of business strategy and implementation are influenced by the Internet, and to identify the novel aspects of business that are made possible by the Internet. That is why this book was written. How do you succeed in the digital business environment? How do you make the transition from offline to online? What aspects of your business will be affected, and how should you manage them? Digital Business: Concepts and Strategies, Second Edition. will help you develop the skills necessary to understand and integrate Internet technology and characteristics into business activity for attaining strategic objectives.

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Mer om Digital business : concepts & strategy (2005)

2005 släpptes boken Digital business : concepts & strategy skriven av Eloise. Coupey. Det är den 2a upplagan av kursboken. Den är skriven på engelska och består av 458 sidor. Förlaget bakom boken är Pearson Prentice Hall.

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Referera till Digital business : concepts & strategy (Upplaga 2)

Harvard

Coupey, Eloise. (2005). Digital business : concepts & strategy. 2:a uppl. Pearson Prentice Hall.

Oxford

Coupey, Eloise., Digital business : concepts & strategy, 2 uppl. (Pearson Prentice Hall, 2005).

APA

Coupey, Eloise. (2005). Digital business : concepts & strategy (2:a uppl.). Pearson Prentice Hall.

Vancouver

Coupey Eloise. Digital business : concepts & strategy. 2:a uppl. Pearson Prentice Hall; 2005.