E-Commerce 2021-2022: Business, Technology and Society, Global Edition; Kenneth C. Laudon, Carol Guercio Traver; 2021
Begagnad
E-Commerce 2021-2022: Business, Technology and Society, Global Edition; Kenneth C. Laudon, Carol Guercio Traver; 2021
Begagnad

E-Commerce 2021-2022: Business, Technology and Society, Global EditionUpplaga 17

av Kenneth C. Laudon, Carol Guercio Traver

  • Upplaga: 17e upplagan
  • Utgiven: 2021
  • ISBN: 9781292409320
  • Sidor: 912 st
  • Förlag: Pearson Education
  • Språk: Engelska

Om boken

For courses in e-commerce. The most up-to-date, comprehensive overview of e-commerce today Lively and fun to read, E-commerce 2021: Business, Technology, and Society is an in-depth, thought-provoking introduction to e-commerce focusing on key concepts and the latest empirical and financial data. Hundreds of examples from companies such as Facebook®, Google®, Twitter®, Amazon®, Pinterest®, eBay®, Uber®, WhatsApp®, and Snapchat® illustrate how e-commerce is altering business practices and driving shifts in the global economy. The entire 16th edition has been updated through October 2020, and includes up-to-date coverage of privacy and piracy, government surveillance, cyberwar, fintech, social local-mobile marketing, internet sales taxes, and intellectual property.

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Mer om E-Commerce 2021-2022: Business, Technology and Society, Global Edition (2021)

I januari 2021 släpptes boken E-Commerce 2021-2022: Business, Technology and Society, Global Edition skriven av Kenneth C. Laudon, Carol Guercio Traver. Det är den 17e upplagan av kursboken. Den är skriven på engelska och består av 912 sidor. Förlaget bakom boken är Pearson Education.

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Referera till E-Commerce 2021-2022: Business, Technology and Society, Global Edition (Upplaga 17)

Harvard

Laudon, K. C. & Traver, C. G. (2021). E-Commerce 2021-2022: Business, Technology and Society, Global Edition. 17:e uppl. Pearson Education.

Oxford

Laudon, Kenneth C. & Traver, Carol Guercio, E-Commerce 2021-2022: Business, Technology and Society, Global Edition, 17 uppl. (Pearson Education, 2021).

APA

Laudon, K. C., & Traver, C. G. (2021). E-Commerce 2021-2022: Business, Technology and Society, Global Edition (17:e uppl.). Pearson Education.

Vancouver

Laudon KC, Traver CG. E-Commerce 2021-2022: Business, Technology and Society, Global Edition. 17:e uppl. Pearson Education; 2021.

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