Persuasion in society
- Utgiven: 2001
- ISBN: 9780761919087
- Förlag: Sage Publications
- Format: Häftad
- Språk: Engelska
Om boken
". . . my most basic convictions are that persuasion is about winning beliefs, not arguments; that communicators who seek to win belief need to communicate with their audiences, not at them; and that persuasion at its best is a matter of giving and not just getting -- of moving toward persuadees psychologically, recognizing that they are most likely to give you what you want if you can show them...
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Mer om Persuasion in society (2001)
2001 släpptes boken Persuasion in society skriven av Herbert W. Simons, Joanne Morreale, Bruce E Gronbeck. Den är skriven på engelska. Förlaget bakom boken är Sage Publications.
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Referera till Persuasion in society
Harvard
Simons, H. W., Morreale, J. & Gronbeck, B. E. (2001). Persuasion in society. Sage Publications.
Oxford
Simons, Herbert W., Morreale, Joanne & Gronbeck, Bruce E, Persuasion in society (Sage Publications, 2001).
APA
Simons, H. W., Morreale, J., & Gronbeck, B. E. (2001). Persuasion in society. Sage Publications.
Vancouver
Simons HW, Morreale J, Gronbeck BE. Persuasion in society. Sage Publications; 2001.
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