Begagnad
Begagnad
International business : a strategic management approachUpplaga 2
- Upplaga: 2a upplagan
- Utgiven: 2000
- ISBN: 9780273638971
- Sidor: 664 st
- Förlag: Financial Times/Prentice Hall
- Format: Häftad
- Språk: Engelska
Om boken
"This new edition of an already well established international business text, maintains its unique strategic focus and the use of the triad (US/Europe/Far East) as a framework within which international business is explored. There is an emphasis on economic and multinational approaches throughout. The real strength of this book lies in the use of case material much of which has now been revised or replaced to include more European examples. All data had now been revised to be fully up-to-date. Each chapter has common pedagogy which includes: objectives, active learning case, international business strategy in action, key points, key terms, review and discussion questions, real case(s)
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Mer om International business : a strategic management approach (2000)
2000 släpptes boken International business : a strategic management approach skriven av Alan M. Rugman. Det är den 2a upplagan av kursboken. Den är skriven på engelska och består av 664 sidor. Förlaget bakom boken är Financial Times/Prentice Hall.
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Referera till International business : a strategic management approach (Upplaga 2)
Harvard
Rugman, A. M. (2000). International business : a strategic management approach. 2:a uppl. Financial Times/Prentice Hall.
Oxford
Rugman, Alan M., International business : a strategic management approach, 2 uppl. (Financial Times/Prentice Hall, 2000).
APA
Rugman, A. M. (2000). International business : a strategic management approach (2:a uppl.). Financial Times/Prentice Hall.
Vancouver
Rugman AM. International business : a strategic management approach. 2:a uppl. Financial Times/Prentice Hall; 2000.
