Thinking Through Communication: Pearson New International EditionUpplaga 7

A balanced introduction to basic theories and principles of communication Thinking Through Communication covers a full range of topicsfrom the history of communication study to the methods used by current communications scholars to understand human interaction.  The text explores communication in a variety of traditional contexts: interpersonal, group, organizational, public, intercultural, and computer-mediated. Written in a clear, lively style, this text helps both majors and non-majors develop a better understanding of communication as a field of study. Learning Goals Upon completing this book, readers will be able to: Understand basic communications theories and principles Explore the effects of new media on communication Understand the relationship between gender and communication