Cross-media communications : an introduction to the art of creating integrated media experiences
- Utgiven: 2010
- ISBN: 9780557285655
- Sidor: 294 st
- Förlag: ETC Press
- Format: Häftad
- Språk: Engelska
Om boken
This text is an introduction to the future of mass media and mass communications - cross-media communications. Cross-media is explained through the presentation and analysis of contemporary examples and project-based tutorials in cross-media development. The text introduces fundamental terms and concepts, and provides a solid overview of cross-media communications, one that builds from a general introduction to a specific examination of media and genres to a discussion of the concepts involved in designing and developing cross-media communications.
Åtkomstkoder och digitalt tilläggsmaterial garanteras inte med begagnade böcker
Mer om Cross-media communications : an introduction to the art of creating integrated media experiences (2010)
2010 släpptes boken Cross-media communications : an introduction to the art of creating integrated media experiences skriven av Drew Davidson. Den är skriven på engelska och består av 294 sidor. Förlaget bakom boken är ETC Press.
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Referera till Cross-media communications : an introduction to the art of creating integrated media experiences
Harvard
Davidson, D. (2010). Cross-media communications : an introduction to the art of creating integrated media experiences. ETC Press.
Oxford
Davidson, Drew, Cross-media communications : an introduction to the art of creating integrated media experiences (ETC Press, 2010).
APA
Davidson, D. (2010). Cross-media communications : an introduction to the art of creating integrated media experiences. ETC Press.
Vancouver
Davidson D. Cross-media communications : an introduction to the art of creating integrated media experiences. ETC Press; 2010.
