Customer Winback: How to Recapture Lost Customers--And Keep Them Loyal; Jill Griffin; 2001
Begagnad
-33%
Customer Winback: How to Recapture Lost Customers--And Keep Them Loyal; Jill Griffin; 2001
Begagnad
-33%

Customer Winback: How to Recapture Lost Customers--And Keep Them LoyalUpplaga 1

av Jill Griffin

5.0 (1)

  • Upplaga: 1a upplagan
  • Utgiven: 2001
  • ISBN: 9780787946678
  • Sidor: 336 st
  • Förlag: John Wiley & Sons
  • Format: Inbunden
  • Språk: Engelska

Om boken

Most firms consider the lost customer a lost cause. But in this ground breaking book, Jill Griffin and Michael Lowenstein provide you with step-by-step solutions for winning back lost customers, saving customers on the brink of defection, and making your firm defection proof. Whether your business is small or large, product- or service-based, retail or wholesale, this book offers proven strategies for recognizing which lost customers have the highest win-back value and implementing a sure-fire plan to recover them. It includes the techniques of hundreds of innovative companies who are already working to recapture lost customers and keep them loyal. In today's hyper-competitive marketplace, no customer retention program can be entirely foolproof, but with this guide gives you today's best methods for winning back those customers you simply can't afford to let go.

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Mer om Customer Winback: How to Recapture Lost Customers--And Keep Them Loyal (2001)

I mars 2001 släpptes boken Customer Winback: How to Recapture Lost Customers--And Keep Them Loyal skriven av Jill Griffin. Det är den 1a upplagan av kursboken. Den är skriven på engelska och består av 336 sidor. Förlaget bakom boken är John Wiley & Sons som har sitt säte i Hoboken.

Köp boken Customer Winback: How to Recapture Lost Customers--And Keep Them Loyal på Studentapan och spara uppåt 33% jämfört med lägsta nypris hos bokhandeln.

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Referera till Customer Winback: How to Recapture Lost Customers--And Keep Them Loyal (Upplaga 1)

Harvard

Griffin, J. (2001). Customer Winback: How to Recapture Lost Customers--And Keep Them Loyal. 1:a uppl. John Wiley & Sons.

Oxford

Griffin, Jill, Customer Winback: How to Recapture Lost Customers--And Keep Them Loyal, 1 uppl. (John Wiley & Sons, 2001).

APA

Griffin, J. (2001). Customer Winback: How to Recapture Lost Customers--And Keep Them Loyal (1:a uppl.). John Wiley & Sons.

Vancouver

Griffin J. Customer Winback: How to Recapture Lost Customers--And Keep Them Loyal. 1:a uppl. John Wiley & Sons; 2001.

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