Essentials of marketingUpplaga 1
- Upplaga: 1a upplagan
- Utgiven: 2005
- ISBN: 9780273687856
- Sidor: 511 st
- Förlag: Prentice Hall Financial Times, an imprint of Pearson Education
- Format: Bok
- Språk: Engelska
Om boken
At last! This is a concise version of the best-selling Principles of Marketing by Brassington and Pettitt. Combining the best of theory and practice, Essentials of Marketing is the only choice for those who want a fresh and topical introduction to the discipline in a brief format. This text is especially designed to accommodate shorter modules and accelerated courses, providing the fundamental concepts and applications of marketing. This book has all the clarity and academic rigor you expect from Frances Brassington and Stephen Pettitt and retains the classic features of the larger version.
Åtkomstkoder och digitalt tilläggsmaterial garanteras inte med begagnade böcker
Mer om Essentials of marketing (2005)
2005 släpptes boken Essentials of marketing skriven av Frances Brassington. Det är den 1a upplagan av kursboken. Den är skriven på engelska och består av 511 sidor. Förlaget bakom boken är Prentice Hall Financial Times, an imprint of Pearson Education.
Köp boken Essentials of marketing på Studentapan och spara pengar.
Referera till Essentials of marketing (Upplaga 1)
Harvard
Brassington, F. (2005). Essentials of marketing. 1:a uppl. Prentice Hall Financial Times, an imprint of Pearson Education.
Oxford
Brassington, Frances, Essentials of marketing, 1 uppl. (Prentice Hall Financial Times, an imprint of Pearson Education, 2005).
APA
Brassington, F. (2005). Essentials of marketing (1:a uppl.). Prentice Hall Financial Times, an imprint of Pearson Education.
Vancouver
Brassington F. Essentials of marketing. 1:a uppl. Prentice Hall Financial Times, an imprint of Pearson Education; 2005.
