Planning and managing public relations campaignsUpplaga 2
- Upplaga: 2a upplagan
- Utgiven: 2000
- ISBN: 9780749429911
- Sidor: 184 st
- Förlag: Kogan Page
- Format: Häftad
- Språk: Engelska
Om boken
Getting a public relations campaign or program off the ground can seem an overwhelming task. But, as with any project, the secret of success lies in good planning and effective management. This fully updated second edition of "Planning and Managing Public Relations Campaigns" provides a blueprint for all practitioners. It describes how to initiate and manage the ongoing development of a program in a structured way to benefit both the organization and its clients.
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Mer om Planning and managing public relations campaigns (2000)
2000 släpptes boken Planning and managing public relations campaigns skriven av Anne Gregory. Det är den 2a upplagan av kursboken. Den är skriven på engelska och består av 184 sidor. Förlaget bakom boken är Kogan Page.
Köp boken Planning and managing public relations campaigns på Studentapan och spara pengar.
Referera till Planning and managing public relations campaigns (Upplaga 2)
Harvard
Gregory, A. (2000). Planning and managing public relations campaigns. 2:a uppl. Kogan Page.
Oxford
Gregory, Anne, Planning and managing public relations campaigns, 2 uppl. (Kogan Page, 2000).
APA
Gregory, A. (2000). Planning and managing public relations campaigns (2:a uppl.). Kogan Page.
Vancouver
Gregory A. Planning and managing public relations campaigns. 2:a uppl. Kogan Page; 2000.
