Principles of marketing : activebook version 2.0Upplaga 1
- Upplaga: 1a upplagan
- Utgiven: 2004
- ISBN: 9780130418142
- Sidor: 672 st
- Förlag: Upper Saddle River, N.J. Pearson/Prentice Hall
- Format: Häftad
- Språk: Engelska
Om boken
The Activebook, derived from Kotler and Armstrong¿¿¿s best-selling text, Principles of Marketing, is the most powerful paperback text for the Principles of Marketing course. Like a standard text, students receive this one in print. What makes it more unique is every copy includes a pin-code that enables access to the entire textbook online where it's embedded with interactive resources. Traditional textbooks can't match Activebook's integrated learning experience. In version 2.0, students and instructors have the power to track their progress and personalize their experience. Why just read when you can interact? Visit: www.prenhall.com/kotler
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Mer om Principles of marketing : activebook version 2.0 (2004)
2004 släpptes boken Principles of marketing : activebook version 2.0 skriven av Philip Kotler. Det är den 1a upplagan av kursboken. Den är skriven på engelska och består av 672 sidor. Förlaget bakom boken är Upper Saddle River, N.J. Pearson/Prentice Hall.
Köp boken Principles of marketing : activebook version 2.0 på Studentapan och spara pengar.
Referera till Principles of marketing : activebook version 2.0 (Upplaga 1)
Harvard
Kotler, P. (2004). Principles of marketing : activebook version 2.0. 1:a uppl. Upper Saddle River, N.J. Pearson/Prentice Hall.
Oxford
Kotler, Philip, Principles of marketing : activebook version 2.0, 1 uppl. (Upper Saddle River, N.J. Pearson/Prentice Hall, 2004).
APA
Kotler, P. (2004). Principles of marketing : activebook version 2.0 (1:a uppl.). Upper Saddle River, N.J. Pearson/Prentice Hall.
Vancouver
Kotler P. Principles of marketing : activebook version 2.0. 1:a uppl. Upper Saddle River, N.J. Pearson/Prentice Hall; 2004.
