The Package Design Book, Volym 1
- ISBN: 9783836519960
- Sidor: 432 st
- Förlag: Taschen
Om boken
From beverages to fragrances via hardware and electronics
TASCHEN has teamed up with Pentawards to produce the most comprehensive publication on package design available.
Anyone working in retail, household products, foods, fragrances or related industries knows that—whatever its intrinsic merits—a product is only as good as its packaging. Featuring over 250 projects in more than 40 categories from around the world, this book offers the broadest possible perspective on the current evolution of package design and how it influences consumer behaviour.
Featuring the world's best packaging with in-depth case studies, it analyses how ground-breaking designs are developed by top design and branding offices. Divided into chapters by type—beverages, electronics, food, health & beauty, homecare & hygiene, luxury, pharmaceutical, store & retail—and indispensable for design and marketing professionals, advertisers, or anyone interested in this field, this book explains how to package a product that sells.
Åtkomstkoder och digitalt tilläggsmaterial garanteras inte med begagnade böcker
Mer om The Package Design Book, Volym 1
The Package Design Book, Volym 1 skriven av Jean Jacques Evrard, Jean Jacques, Brigitte Evrard. Den och består av 432 sidor. Förlaget bakom boken är Taschen.
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Referera till The Package Design Book, Volym 1
Harvard
Evrard, J. J., Jacques, J. & Evrard, B. The Package Design Book, Volym 1. Taschen.
Oxford
Evrard, Jean Jacques, Jacques, Jean & Evrard, Brigitte, The Package Design Book, Volym 1 (Taschen, u.å.).
APA
Evrard, J. J., Jacques, J., & Evrard, B. (u.å.). The Package Design Book, Volym 1. Taschen.
Vancouver
Evrard JJ, Jacques J, Evrard B. The Package Design Book, Volym 1. Taschen;
