Product Manager's Field Guide; Linda Gorchels; 2003
Helt ny
Product Manager's Field Guide; Linda Gorchels; 2003
Helt ny

Product Manager's Field Guide

av Linda Gorchels

  • Utgiven: 2003
  • ISBN: 9780071410595
  • Sidor: 228 st
  • Förlag: McGraw-Hill Education
  • Format: Häftad
  • Språk: Engelska

Om boken

The first all-in-one guide to the techniques and tools of today's top product managers linda gorchels's bestselling The Product Manager's Handbook introduced thousands of professionals to the expanding roles and responsibilities of a product manager in today's demanding marketplace. Now, in the product manager's field guide, Gorchels explores the specific skills, abilities, and competencies that separate the outstanding product manager from the average and provides you with a detailed action plan for becoming a product manager capable of creating consistent customer delight and long-term competitive advantage. The Product Manager's Field Guide tells you everything you need to know to create a clear vision and strategy for any product or service and then drive that vision throughout all levels of your organization and the marketplace. Look to it for: Wide-ranging exercises and self-assessments for developing and rating your skills and competencies Tools and action steps for using your skills to enhance customer satisfaction and competitive position The five competencies of a top-performing product manager--and ways to practice and incorporate them into your daily routine today's best product managers must have the skills, vision, and flexibility of a start-up entrepreneur--even when they work for a fortune 100 company! The Product Manager's Field Guide is a step-by-step action guide for learning and developing those skills and building a product management career that is productive, profitable, and professionally rewarding.

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Mer om Product Manager's Field Guide (2003)

I maj 2003 släpptes boken Product Manager's Field Guide skriven av Linda Gorchels. Den är skriven på engelska och består av 228 sidor. Förlaget bakom boken är McGraw-Hill Education som har sitt säte i New york.

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Referera till Product Manager's Field Guide

Harvard

Gorchels, L. (2003). Product Manager’s Field Guide. McGraw-Hill Education.

Oxford

Gorchels, Linda, Product Manager’s Field Guide (McGraw-Hill Education, 2003).

APA

Gorchels, L. (2003). Product Manager’s Field Guide. McGraw-Hill Education.

Vancouver

Gorchels L. Product Manager’s Field Guide. McGraw-Hill Education; 2003.