Student Workbook to Accompany Crisis Communications; Kathleen Fearn_Banks, Kathleen Fearn-Banks; 2016
Begagnad
-50%
Student Workbook to Accompany Crisis Communications; Kathleen Fearn_Banks, Kathleen Fearn-Banks; 2016
Begagnad
-50%

Student Workbook to Accompany Crisis CommunicationsUpplaga 5

av Kathleen Fearn_Banks, Kathleen Fearn-Banks

  • Upplaga: 5e upplagan
  • Utgiven: 2016
  • ISBN: 9781138688971
  • Sidor: 114 st
  • Förlag: Taylor & Francis Ltd
  • Format: Häftad
  • Språk: Engelska

Om boken

No company, organization, or individual whose livelihood depends on public reaction can afford to function without a crisis communications plan. This student workbook reviews the critical terminologies, processes, and skills needed for understanding and responding to crises. It prepares individuals for responding to crises in a variety of contexts, and reinforces strategies and tactics to be used during a crisis. Chapters include instructive case studies of public relations professionals in crises: what they did, what they wished they had done, and what hampered their progress. The exercises provide students with the opportunity to respond to real-world crises, sharpening their own skills and practicing response behaviors. This workbook will serve as a useful tool for all future practitioners.

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Mer om Student Workbook to Accompany Crisis Communications (2016)

I augusti 2016 släpptes boken Student Workbook to Accompany Crisis Communications skriven av Kathleen Fearn_Banks, Kathleen Fearn-Banks. Det är den 5e upplagan av kursboken. Den är skriven på engelska och består av 114 sidor. Förlaget bakom boken är Taylor & Francis Ltd.

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Referera till Student Workbook to Accompany Crisis Communications (Upplaga 5)

Harvard

Fearn_Banks, K. & Fearn-Banks, K. (2016). Student Workbook to Accompany Crisis Communications. 5:e uppl. Taylor & Francis Ltd.

Oxford

Fearn_Banks, Kathleen & Fearn-Banks, Kathleen, Student Workbook to Accompany Crisis Communications, 5 uppl. (Taylor & Francis Ltd, 2016).

APA

Fearn_Banks, K., & Fearn-Banks, K. (2016). Student Workbook to Accompany Crisis Communications (5:e uppl.). Taylor & Francis Ltd.

Vancouver

Fearn_Banks K, Fearn-Banks K. Student Workbook to Accompany Crisis Communications. 5:e uppl. Taylor & Francis Ltd; 2016.

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